This Adidas Original's Tubular Runner Has a Freddy Kruger Look
Malika Renee Butss — February 24, 2016 — Fashion
References: oneness287 & bae.hypebeast
Adidas Original's popular Tubular runner has undergone a horrific new treatment for its female consumers. Redone in a pretty and feminine colorway, the brand's most popular sneaker now features a scary texture along its upper.
The new iteration of the Tubular runner is retailed within the women's side of the Adidas Originals label. In place of the shoe's usually smooth and sleek body, the women's Tubular runner now features a unique texture treatment reminiscent of Freddy Krueger's face. The horror villain look is underscored by the runner's pink colorway alongside a stark white midsole and suede segments on the heel counter.
Though the new look of the Adidas Tubular is rather scary, the texture adds an untapped edge to the famed sneaker.
The new iteration of the Tubular runner is retailed within the women's side of the Adidas Originals label. In place of the shoe's usually smooth and sleek body, the women's Tubular runner now features a unique texture treatment reminiscent of Freddy Krueger's face. The horror villain look is underscored by the runner's pink colorway alongside a stark white midsole and suede segments on the heel counter.
Though the new look of the Adidas Tubular is rather scary, the texture adds an untapped edge to the famed sneaker.
Trend Themes
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Industry Implications
1. Footwear - Disruptive innovation opportunity: Introduce innovative materials, textures, and designs in the footwear industry to attract fashion-forward consumers.
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3. Sports and Athletic Goods - Disruptive innovation opportunity: Experiment with unconventional designs and inspirations in sports and athletic goods, offering consumers more bold and expressive options.
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