This Alcohol-Infused Truffle Chocolate Set Lets You 'Pick a Poison'
Laura McQuarrie — October 16, 2015 — Lifestyle
References: fortnumandmason
Although the majority of adults have no problem when it comes to picking an alcoholic drink of choice, this set of truffle chocolate pieces from Fortnum & Mason puts a clever spin on what it means to "pick your poison."
The chocolate truffles are infused with an assortment of alcoholic beverages, from Fortnum's own Prosecco and London Gin to Marc de Champagne. These infusions are rounded out by fruit flavors like blackcurrant, lime and peach puree that make for intoxicating combinations with the rich milk chocolate.
While only the branding of these intriguing treats is Halloween-themed, as Fortnum & Mason aptly puts it, this is "a Hallowe'en gift which will be appreciated long after the witching hour" by mature trick-or-treaters.
The chocolate truffles are infused with an assortment of alcoholic beverages, from Fortnum's own Prosecco and London Gin to Marc de Champagne. These infusions are rounded out by fruit flavors like blackcurrant, lime and peach puree that make for intoxicating combinations with the rich milk chocolate.
While only the branding of these intriguing treats is Halloween-themed, as Fortnum & Mason aptly puts it, this is "a Hallowe'en gift which will be appreciated long after the witching hour" by mature trick-or-treaters.
Trend Themes
1. Alcohol-infused Treats - The trend of infusing alcohol into food products creates opportunities for innovative dessert and confectionery brands to offer unique and indulgent experiences.
2. Unique Flavor Combinations - The trend of experimenting with unconventional flavor pairings allows for disruptive innovation in the food and beverage industry, where brands can create unexpected taste experiences.
3. Year-round Holiday Gifts - The trend of offering holiday-themed products beyond the traditional season provides an opportunity for businesses to tap into the nostalgia and sentimentality associated with celebrations and gift-giving.
Industry Implications
1. Dessert and Confectionery - The alcohol-infused truffle chocolate set highlights the potential for brands in the dessert and confectionery industry to incorporate unique flavors and ingredients to attract adventurous consumers.
2. Food and Beverage - The trend of unique flavor combinations presents an opportunity for food and beverage companies to differentiate themselves by offering innovative and unexpected taste profiles in their products.
3. Gift and Specialty Retail - The year-round availability of holiday-themed products allows gift and specialty retailers to cater to consumers' desire for unique and nostalgic gift options, creating a distinct shopping experience.
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