Treets Piasten Partnered with ChoViva on a New Product
Michael Hemsworth — October 1, 2024 — Eco
References: piasten.de & foodbev
Treets Piasten has unveiled a new vegan-friendly chocolate treat created in collaboration with Planet A Foods-owned ChoViva to provide consumers with a cocoa-free candy product. The product starts off with premium peanuts that are coated in ChoViva's vegan-friendly chocolate alternative crafted with sunflower seeds. The treats are then covered in a sugar coating in a variety of pastel colors for a touch of additional sweetness and crispiness.
The new Treets Piasten product is available now at Kaufland, Famila, Globus, Edeka and Tegut locations, and also features a lower carbon footprint when compared to existing vegan chocolate products on the market. This is reported by ChoViva to be 82.7% lower in terms of CO2 emissions to give the candy an eco-friendly profile.
The new Treets Piasten product is available now at Kaufland, Famila, Globus, Edeka and Tegut locations, and also features a lower carbon footprint when compared to existing vegan chocolate products on the market. This is reported by ChoViva to be 82.7% lower in terms of CO2 emissions to give the candy an eco-friendly profile.
Trend Themes
1. Vegan-friendly Candy Innovations - Products like Treets Piasten’s new candy are expanding options for vegan consumers by substituting traditional ingredients for plant-based alternatives.
2. Cocoa-free Chocolate Substitutes - Utilizing sunflower seeds instead of cocoa, ChoViva’s chocolate alternative showcases a novel approach to confectionery that could revolutionize ingredient sourcing.
3. Eco-conscious Sweets - With a carbon footprint 82.7% lower than comparable products, these candies appeal to the growing market of environmentally-aware consumers.
Industry Implications
1. Vegan Food - The rise in vegan chocolate alternatives provides new avenues for growth and product diversification in the plant-based food sector.
2. Sustainable Packaging - Eco-friendly confectionery like Treets Piasten’s treats underscore the demand for sustainable practices in packaging and production.
3. Functional Ingredients - By integrating sunflower seeds as a primary component, the industry witnesses a shift towards functional ingredients that offer both nutritional and environmental benefits.
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