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Garbage Odysseys

Clean the Sky - Positive Eco Trends & Breakthroughs

MIT Trash Track Project Follows the Journey of Refugee Refuse

— December 13, 2009 — Eco
The trash track project consists of placing microchips on garbage and following the journey that the garbage takes. Like a much nastier version of 'Finding Nemo,' the project could potentially lead to some interesting information that would shine a light on the effectiveness of our waste management system. I know I'm pumped, are you?

Check out more on the trash track project at Designboom.

Implications - In today's society, rising concerns surrounding the deteriorating state of the planet due to its overuse and mistreatment are becoming more important issues for a variety of individuals. Companies and businesses who make a point of finding solutions to such problems will demonstrate that they are dedicated to social causes and not simply to generating a profit. Consumers will be more likely to invest in products from a company that expresses genuine compassion for important issues.
Trend Themes
1. Trash Tracking - Opportunity for developing tracking technologies to monitor the journey of garbage and improve waste management systems.
2. Waste Management - Opportunity for innovative waste management solutions that address the growing concerns regarding the state of the planet.
3. Socially Responsible Business - Opportunity for businesses to showcase their commitment towards social causes and attract consumers who prioritize ethical consumption.
Industry Implications
1. Technology - Technology industry can explore developing microchips or tracking technologies to monitor the movement of waste.
2. Environmental Services - Opportunity for the environmental services industry to develop innovative waste management solutions.
3. Consumer Goods - Consumer goods industry can leverage socially responsible practices to attract environmentally-conscious consumers.
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