These New Tosi SuperBites Bars are Focused on Classic Flavors
Michael Hemsworth — October 13, 2021 — Marketing
These new Tosi SuperBites bars are being launched by the organic snack brand to provide consumers with a way to enjoy some classic flavor combinations in a simple way. The snack bars come in the form of the Peanut Butter & Jelly and the Almond Dark Chocolate Sea Salt, which are both high in protein and fiber, while also being vegan, low in sugar, non-GMO, dairy-free, grain-free and gluten-free. The new snack flavors are available now from the brand's online shop with availability from Amazon coming this month.
Co-Founder Stefanie Hults spoke further on the new Tosi SuperBites bars flavors saying, "Since our inception in 2012, we’ve been on a mission to make nutritious snacks to fuel your day that also deliver our signature crunch by using real, whole foods. As a family of chocolate lovers and kids at heart, we wanted to expand our crowd-favourite SuperBites line with beloved flavour profiles that are approachable and invite new shoppers to our brand. These flavours are fun and delicious, and we can’t wait for Tosi lovers and newcomers alike to give them a try.”
Co-Founder Stefanie Hults spoke further on the new Tosi SuperBites bars flavors saying, "Since our inception in 2012, we’ve been on a mission to make nutritious snacks to fuel your day that also deliver our signature crunch by using real, whole foods. As a family of chocolate lovers and kids at heart, we wanted to expand our crowd-favourite SuperBites line with beloved flavour profiles that are approachable and invite new shoppers to our brand. These flavours are fun and delicious, and we can’t wait for Tosi lovers and newcomers alike to give them a try.”
Trend Themes
1. Nutrient-dense Snack Bars - Opportunity for companies to offer healthy and tasty snack options that meet various dietary restrictions while also being high in protein and fiber.
2. Classic Flavor Combinations - Opportunity for food companies to incorporate familiar and beloved taste profiles into new products, appealing to both loyal customers and newcomers.
3. Organic and Clean Label - Opportunity for brands to cater to consumers seeking transparent and trustworthy labels by focusing on organic and non-GMO ingredients, and avoiding artificial additives.
Industry Implications
1. Snack Food - Snack food companies can develop new products that meet the growing demand for healthy, convenient, and satisfying snack options.
2. Health and Wellness - Companies in the health and wellness industry can offer snack products and services that promote a balanced and nutrient-dense diet, supporting overall well-being.
3. E-commerce - With the rise of online shopping, e-commerce companies can capitalize on the trend by offering a wide selection of healthy snack options and delivering them directly to consumers' doorsteps.
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