Tommy Jeans Unveils Retro-Themed 'Tommy Revisited: Music Edition' Collection
Niko Pajkovic — October 22, 2021 — Pop Culture
Tommy Jeans has announced the launch of its 'Tommy Revisited: Music Edition' collection, a limited-edition capsule that pays tribute to retro American bands by offering a range of vintage-merch-inspired garments.
The new collection pays homage to artists including the Rolling Stones, Backstreet Boys, TLC, and Britney Spears. As a whole, the 'Tommy Revisited: Music Edition' collection presents 16 items -- a range of t-shirts and crewneck sweatshirts in black, blue, white, pink, and yellow colorways.
All of the pieces are intended to resemble vintage merchandise belonging to specific tours by these bands and artists. For example, the collection includes a Britney Spears' 'Baby One More Time Tour' sweatshirt, which dons familiar '90s-era type fonts and graphics. Meanwhile, a Rolling Stones 'No Security Tour t-shirt presents the band's iconic tongue-out logo.
Image Credit: Tommy Revisited: Music Edition
The new collection pays homage to artists including the Rolling Stones, Backstreet Boys, TLC, and Britney Spears. As a whole, the 'Tommy Revisited: Music Edition' collection presents 16 items -- a range of t-shirts and crewneck sweatshirts in black, blue, white, pink, and yellow colorways.
All of the pieces are intended to resemble vintage merchandise belonging to specific tours by these bands and artists. For example, the collection includes a Britney Spears' 'Baby One More Time Tour' sweatshirt, which dons familiar '90s-era type fonts and graphics. Meanwhile, a Rolling Stones 'No Security Tour t-shirt presents the band's iconic tongue-out logo.
Image Credit: Tommy Revisited: Music Edition
Trend Themes
1. Retro Band Merchandise - Opportunity for apparel brands to release limited-edition capsules paying tribute to retro American bands and artists with vintage-merch-inspired garments.
2. 90s-era Merchandise - Opportunity to create and sell merchandise inspired by 90s-era type fonts and graphics of iconic tours by famous musicians and bands.
3. Band Merchandise for Nostalgia - Opportunity to launch merchandise for nostalgic customers who want to own a piece of the past with graphics and logos of their favorite musicians or bands.
Industry Implications
1. Fashion and Apparel Industry - Collaboration opportunities with musicians or bands to create vintage-merch-inspired apparel collections.
2. Music Industry - Opportunity to license logos, graphics, and images from past tours and musicians to produce retro-themed merchandise collections.
3. E-commerce Industry - Opportunity to sell merchandise inspired by past tours and musicians using online platforms targeting nostalgic customers.
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