In Australia, Tinder Social Lets Groups of Friends Meet Each Other
Alyson Wyers — April 28, 2016 — Lifestyle
References: blog.gotinder & mashable
In Australia the pioneering swipe-based matchmaking app is trying to connect groups of friends with Tinder Social. The product is currently being tested in a small group of users Down Under and is described as "a fun new way to meet new people out with your friends." A blog post announcing the feature made a point of saying it was not group dating and was just a way to make nights out with your crew more fun.
Tinder Social allows your group to connect with other groups of friends in the vicinity. The chat feature allows you to meet up if a group you're matched with is already out, or you can communicate to make new plans together and have a good time.
Tinder Social allows your group to connect with other groups of friends in the vicinity. The chat feature allows you to meet up if a group you're matched with is already out, or you can communicate to make new plans together and have a good time.
Trend Themes
1. Swipe-based Matchmaking Apps - Swipe-based matchmaking apps are disrupting the traditional dating scene by offering a more interactive and group-focused approach.
2. Group Socializing - Group socializing apps are providing a platform for like-minded friends to connect and expand their social networks.
3. Enhanced Nightlife Experiences - Apps like Tinder Social are revolutionizing the nightlife industry by offering new ways for groups of friends to have fun and meet new people.
Industry Implications
1. Dating and Relationships - The dating and relationships industry can take advantage of swipe-based matchmaking apps like Tinder Social to create new features and improve user experiences.
2. Social Networking - The social networking industry can explore the development of group socializing apps to enhance user engagement and encourage real-life connections.
3. Hospitality and Entertainment - The hospitality and entertainment industry can leverage group socializing apps to attract more customers and enhance their nightlife experiences.
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