Tim Hortons and Justin Bieber Release Timbiebs Timbits Merchandise
Niko Pajkovic — November 20, 2021 — Pop Culture
References: timhortons & hypebeast
Coming on the heels of Justin Bieber and Tim Hortons Canadian-centric Timbiebs Timbits collaboration, the coffee chain has now announced the launch of a matching merchandise collection inspired by the new partnership.
Now, on the same day that Timbiebs Timbits will be released at Tim Hortons through the country, customers will have the opportunity to purchase exclusive co-branded merch. The new collection includes a brown beanie, a brown corduroy fanny pack, and a beige tote bag featuring the classic Tim Hortons logo and the new Tim Biebs label.
"Doing a Tim Hortons collab has always been a dream of mine. I grew up on Tim Hortons, and it’s always been something close to my heart," said Bieber in a recent press release.
Image Credit: Tim Horton
Now, on the same day that Timbiebs Timbits will be released at Tim Hortons through the country, customers will have the opportunity to purchase exclusive co-branded merch. The new collection includes a brown beanie, a brown corduroy fanny pack, and a beige tote bag featuring the classic Tim Hortons logo and the new Tim Biebs label.
"Doing a Tim Hortons collab has always been a dream of mine. I grew up on Tim Hortons, and it’s always been something close to my heart," said Bieber in a recent press release.
Image Credit: Tim Horton
Trend Themes
1. Celebrity Co-branded Merchandise - There is an opportunity for businesses to collaborate with celebrities and create co-branded merchandise as a way to increase brand exposure and attract new customers.
2. Limited Edition Merchandise Collections - By releasing limited edition merchandise collections, companies can create a sense of exclusivity and urgency to purchase among their customers to drive sales.
3. Brand Collaboration - Collaborating with other brands can help businesses to cross-promote their products and services, reach new markets or demographics, and increase sales in new channels.
Industry Implications
1. Food and Beverage - The food and beverage industry can collaborate with celebrities to release co-branded products and merchandise to increase brand exposure and drive sales.
2. Fashion and Apparel - The fashion and apparel industry can release limited edition merchandise collections with popular celebrities or brands to create exclusivity and drive sales.
3. Music - The music industry can collaborate with brands to release exclusive merchandise collections as a way to provide fans with limited edition products and increase revenue streams.
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