These New TikTok Features Aim to Promote Kindness on the App
Riley von Niessen — March 11, 2021 — Tech
References: newsroom.tiktok
To make the popular social app a more friendly space, a few new TikTok features were launched, which include comment filters and prompts.
The Filter All Comments feature gives creators the power to control the types of comments that appear on their videos. Once the feature is activated, creators have the power to review every comment before it actually appears on their video. They can view comments in the comment management tool, where they also have the ability to adjust their settings so that spam and comments that contain specific keywords are automatically filtered.
TikTok is also hoping to prevent users from leaving hurtful and insensitive comments in the first place with its new comment prompts, which appear when words that violate its Community Guidelines are detected. Users will be asked to reconsider their comment, and have the option to edit it by clicking on the prompt.
Image Credit: TikTok
The Filter All Comments feature gives creators the power to control the types of comments that appear on their videos. Once the feature is activated, creators have the power to review every comment before it actually appears on their video. They can view comments in the comment management tool, where they also have the ability to adjust their settings so that spam and comments that contain specific keywords are automatically filtered.
TikTok is also hoping to prevent users from leaving hurtful and insensitive comments in the first place with its new comment prompts, which appear when words that violate its Community Guidelines are detected. Users will be asked to reconsider their comment, and have the option to edit it by clicking on the prompt.
Image Credit: TikTok
Trend Themes
1. Content Moderation Tools - Developing AI-powered content moderation and management tools for social media platforms to promote a safer online community and reduce instances of cyberbullying.
2. Promoting Positive Content - Creating features and tools on social media platforms that encourage users to create and share positive and uplifting content, promoting a friendlier online space.
3. Integrating Nudges - Integrating automatic nudges in social media platforms to remind users of community guidelines and encourage them to post and comment respectfully and constructively.
Industry Implications
1. Social Media - The social media industry can develop and integrate tools to promote a safer and more supportive online community, leading to a positive impact on mental health and user engagement.
2. Artificial Intelligence - Developing AI-powered content moderation and management tools can provide opportunities for businesses to innovate and disrupt social media platform management and safety features.
3. Mental Health - Collaborating with mental health experts to develop features on social media platforms that promote a supportive online environment can create new business opportunities in the mental health industry.
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