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TikTok Canada Expands Family Pairing to Keep Teens Safe

— November 17, 2020 — Life-Stages
In an effort to ensure a safe experience, especially as more Canadians turn to social media platforms for entertainment amid the pandemic, TikTok Canada expands Family Pairing. The new update, when enabled, gives parents greater oversight into their teen's account and guiding their teen's experience.

The Family Pairing feature allows parents to decide whether their teen can search for specific content, users, hashtags, or sounds as well as control how long they spend on the app. The feature can also limit content that may not be appropriate for a general audience in the teen's 'For You' feed. In addition, parents can decide who can comment on their teen's video with options like everyone, friends, and no one as well as decide whether their teen's account is price or public. Moreover, the control enables parents to decide who can see the list of videos your teen has liked and restricts who can send messages to their teen, or turn off direct messaging completely.

With user safety in mind, TikTok Canada also has several policies and controls in place for messaging. For example, direct messaging is automatically disabled for those under 16, only approved followers can message each other, and images and videos cannot be sent in messages.

Image Credit: Shutterstock
Trend Themes
1. Increased Parental Control - TikTok's Family Pairing feature demonstrates the potential for providing parents with greater control over their child's online experience.
2. Safer Social Media Platforms - TikTok Canada's expansion of Family Pairing is part of a larger trend towards creating safer online environments, especially for younger users.
3. Privacy Features for Minors - TikTok's policies surrounding messaging and direct messaging for minors highlight a growing trend towards offering more privacy protections for younger users.
Industry Implications
1. Social Media - TikTok's Family Pairing feature and privacy policies offer innovative ideas for improving user safety and parental control in the social media industry.
2. Child Online Safety - The development of features like Family Pairing and messaging controls demonstrate new innovations for enhancing child protection on online platforms.
3. Parental Guidance - TikTok Canada's Family Pairing points to opportunities for creating new products and services that better meet the needs of parents who want to monitor and guide their children's online experiences.
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