Designer Thorbjorn Ankerstjerne Creates a Grocery Bag With a Strong Message
Peter Vallas — January 4, 2011 — Eco
References: ankerstjerne & mymodernmet
Designer Thorbjorn Ankerstjerne has something to say about the use of plastic bags and he wants people to know.
With his new bio-bag, he calls out for change in the plastic bag craze and making the switch to something more eco-friendly.
By using this environmentally friendly bag by Thorbjorn Ankerstjerne, whether for groceries or a stylish shoulder bag, you're getting the message across on the streets for a greener tomorrow.
Implications - In an increasingly eco-conscious world, a variety of means exist of spreading the environmental message to the masses. The resulting efforts on behalf of the public to respect and protect the environment are diverse in nature. Some are stronger and more direct than others, but each make consumers feel they contribute in their own way to this global cause.
With his new bio-bag, he calls out for change in the plastic bag craze and making the switch to something more eco-friendly.
By using this environmentally friendly bag by Thorbjorn Ankerstjerne, whether for groceries or a stylish shoulder bag, you're getting the message across on the streets for a greener tomorrow.
Implications - In an increasingly eco-conscious world, a variety of means exist of spreading the environmental message to the masses. The resulting efforts on behalf of the public to respect and protect the environment are diverse in nature. Some are stronger and more direct than others, but each make consumers feel they contribute in their own way to this global cause.
Trend Themes
1. Eco-friendly Bags - Opportunity to create and promote eco-friendly bags as a sustainable alternative to plastic bags.
2. Environmental Messaging - Potential to use various means to spread the environmental message and raise awareness about sustainability.
3. Consumer Contribution - Creating products and initiatives that empower consumers to feel they are making a difference in environmental protection.
Industry Implications
1. Fashion Accessories - Fashion brands can design and produce eco-friendly bags as a trendy and sustainable alternative to plastic bags.
2. Advertising and Marketing - Opportunity for agencies to utilize creative means to spread environmental messages and encourage sustainable practices.
3. Retail and Consumer Goods - Retailers can offer eco-friendly bags as a way for consumers to contribute to environmental conservation while shopping.
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