Carlos Calderon — March 3, 2007 — Eco
With the consumption of bottled water more than doubling in the last decade, plastic bottles are blocking up the planet, an increasingly worrying problem. But these environmentally unfriendly containers could be a thing of the past thanks to some green thinking companies.
Biota Spring Water – on sale at US supermarket Publix - looks and feels like it comes in a plastic bottle, but surprisingly the container's actually made from corn. The new, hightech material is just as effective as plastic but - fantastically - it's biodegradable. And Biota's bottles are being closely followed by conscientious British mineral water company Belu who are working on the manufacture of containers made from biodegradable plastic that's made from rice, potato sugars and beetroot. Rumours that these bottles are tastier than their contents are unconfirmed.
Biota Spring Water – on sale at US supermarket Publix - looks and feels like it comes in a plastic bottle, but surprisingly the container's actually made from corn. The new, hightech material is just as effective as plastic but - fantastically - it's biodegradable. And Biota's bottles are being closely followed by conscientious British mineral water company Belu who are working on the manufacture of containers made from biodegradable plastic that's made from rice, potato sugars and beetroot. Rumours that these bottles are tastier than their contents are unconfirmed.
Trend Themes
1. Biodegradable Bottle Trend - The trend of using biodegradable materials as an alternative to plastic in bottle production is an opportunity for companies to attract environmentally-conscious consumers and stand out in the market.
2. Green Packaging Trend - Green packaging trend is an opportunity for companies to lead the way in promoting environmentally sustainable alternatives to traditional packaging materials.
3. Eco-friendly Product Trend - The trend towards eco-friendly products such as corn bottles presents an opportunity for companies to reduce the impact of their products on the environment and build positive brand reputation.
Industry Implications
1. Beverage Industry - The beverage industry can take advantage of the biodegradable bottle trend and appeal to consumers who value environmental sustainability.
2. Packaging Industry - The packaging industry can benefit from the green packaging trend by developing and manufacturing eco-friendly packaging materials that are attractive to other industries.
3. Agriculture Industry - The agriculture industry has an opportunity to provide raw materials for the production of biodegradable materials used in eco-friendly products such as corn bottles.
2.5
Score
Popularity
Activity
Freshness
