The R2-D2 Apron is Designed for Geeky Kitchen Queens
Michael Hines — March 10, 2013 — Lifestyle
References: etsy & thatsnerdalicious
When it comes to getting nerdy in the kitchen, it doesn't get more geeky than the R2-D2 apron. This droid-inspired apron was created by Etsy merchant Jordandene and is made out of 100 percent cotton. This apron has a highly detailed front that will make any chef look exactly like Luke's favorite droid. Sorry C-3PO, but everyone knows that Luke like's R2 best.
The R2-D2 apron isn't the first Star Wars or even R2 apron to come out of Etsy and it certainly won't be the last. The endless onslaught of Star Wars aprons proves just how acceptable it is for a woman to be a nerd. Men can and do wear aprons, but the merchants who design aprons such as this R2-D2 one are overwhelmingly targeting women. The R2-D2 apron sells for $60 and is available in Jordandene's Etsy store.
The R2-D2 apron isn't the first Star Wars or even R2 apron to come out of Etsy and it certainly won't be the last. The endless onslaught of Star Wars aprons proves just how acceptable it is for a woman to be a nerd. Men can and do wear aprons, but the merchants who design aprons such as this R2-D2 one are overwhelmingly targeting women. The R2-D2 apron sells for $60 and is available in Jordandene's Etsy store.
Trend Themes
1. Star Wars-inspired Kitchen Apparel - There is a growing demand for stylish and geeky kitchen apparel inspired by popular sci-fi franchises like Star Wars.
2. Gendered Nerd Merchandise - The prevalence of Star Wars aprons and kitchen apparel designed specifically for women suggests a market for gendered nerd merchandise.
3. Handmade Geek Culture Merchandise - The popularity of Etsy merchants like Jordandene highlights the demand for handmade geek culture merchandise.
Industry Implications
1. E-commerce - The rise of online marketplaces like Etsy provides niche opportunities for merchants to sell specialized merchandise.
2. Fashion - The popularity of geek culture merchandise like the R2-D2 apron suggests potential crossover opportunities with the fashion industry.
3. Homeware - The demand for stylish and geeky kitchen apparel may suggest potential opportunities for homeware retailers and designers to expand into the nerd merchandise market.
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