'The Pisner' Was Made Using 50,000 Liters of Human Urine
Ellen Smith — May 10, 2017 — Eco
References: noerrebrobryghus.dk & mashable
Danish brewing company Nørrebro Bryghus collected 50,000 liters of human urine to produce 'The Pisner,' a novelty drink aimed at the most audacious drinkers. The product isn't as outrageous as it sounds as the beer doesn't contain traces, or the taste of actual urine.
Instead of opting for the traditional method of using animal feces to fertilize the barley, The Pisner's barley is fertilized using human urine collected at a music festival. The urine, which acts as a natural fertilizer, provides a more sustainable approach to the beer-making process.
The Pisner is the first example of human waste being recycled on such a massive scale.The Danish brewery jokingly coined the term "beercycling" to describe its sustainable alternative and has made 60,000 bottles of the organically made, safe to consume, Pisner.
Instead of opting for the traditional method of using animal feces to fertilize the barley, The Pisner's barley is fertilized using human urine collected at a music festival. The urine, which acts as a natural fertilizer, provides a more sustainable approach to the beer-making process.
The Pisner is the first example of human waste being recycled on such a massive scale.The Danish brewery jokingly coined the term "beercycling" to describe its sustainable alternative and has made 60,000 bottles of the organically made, safe to consume, Pisner.
Trend Themes
1. Sustainable Beer Production - The use of human urine as a natural fertilizer in brewing presents an opportunity for sustainable beer production.
2. Novelty Beverage Market - The creation of The Pisner, a beer made using human urine, opens up possibilities in the novelty beverage market for audacious consumers seeking unique experiences.
3. Circular Economy in Brewing - The concept of 'beercycling' and using human waste as a resource highlights the potential for a circular economy within the brewing industry.
Industry Implications
1. Food and Beverage - The trend of using human urine in beer production may impact the food and beverage industry, particularly in terms of sustainable sourcing of ingredients.
2. Sustainability - The sustainable approach of fertilizing barley with human urine can have implications for the sustainability industry, showcasing alternative methods for resource utilization.
3. Novelty Products - The creation of The Pisner beer using human urine can inspire innovation within the novelty products industry, pushing the boundaries of unique and daring experiences.
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