'The New Commandments' Puts Jesus in the Heart of NYC
Michael Hines — August 26, 2010 — Fashion
References: behance.net & photographyserved
'The New Commandments' is a quirky photo shoot from Kai Weichmann featuring Jesus taking his shtick out of the bible and onto the streets of NYC. I have a feeling that Jesus could make it in The Big Apple.
According to Weichmann, the purpose behind the shoot was to "to illustrate a number of modern rules in business ethics." 'The New Commandments' really makes you think about what it would look like if Jesus came back and just happened to land in New York City.
According to Weichmann, the purpose behind the shoot was to "to illustrate a number of modern rules in business ethics." 'The New Commandments' really makes you think about what it would look like if Jesus came back and just happened to land in New York City.
Trend Themes
1. Modern Business Ethics - 'The New Commandments' showcases modern business ethics as portrayed by Jesus on the streets of NYC.
2. Religious Marketing - Religious themes and imagery are used in marketing campaigns to attract attention and stand out from competitors.
3. City-based Spirituality - Religion and spirituality are being adapted to fit into modern city life, as depicted by 'The New Commandments' photo shoot.
Industry Implications
1. Marketing and Advertising - Using religious imagery in advertising campaigns can create a unique brand image and capture attention.
2. Art and Photography - Art and photography are being used as a tool to explore modern interpretations of spirituality and religion in urban environments like NYC.
3. Business Ethics Consulting - As modern businesses strive towards ethical and socially responsible practices, professionals in business ethics consulting could use creative and unconventional methods like 'The New Commandments' to engage and educate clients.
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