Fear of God and Grey Ant Join Forces on the 1983 Eyewear Design
Fear of God and Grey Ant works in collaboration with one another on the 1983 sunglasses made with inspiration from the 80s. The retro frames are made by hand to exude an "unequaled confidence and rebelliousness that characterized the historic decade.”
In respects to the frames on the sunglasses, it is inspired by old American archetypes as they are made in Italy. Utilizing gunmetal-plated hinges for security, it holds together Carl Zeiss lenses and uses Italian cellulose acetate materials. For addition comfort, it has adjustable nose pads to fit every face of wearers comfortably. The 1983 sunglasses launch along with the Seventh Collection by Fear of God and is defined to be the "new American luxury."
Image Credit: Fear of God
In respects to the frames on the sunglasses, it is inspired by old American archetypes as they are made in Italy. Utilizing gunmetal-plated hinges for security, it holds together Carl Zeiss lenses and uses Italian cellulose acetate materials. For addition comfort, it has adjustable nose pads to fit every face of wearers comfortably. The 1983 sunglasses launch along with the Seventh Collection by Fear of God and is defined to be the "new American luxury."
Image Credit: Fear of God
Trend Themes
1. 80s-inspired Handmade Sunglasses - The trend of handmade sunglasses inspired by 80s aesthetics can capture the attention of fashion-forward consumers seeking unique and vintage accessories.
2. Retro Eyewear Collaborations - Collaborations between fashion brands and eyewear manufacturers can create distinctive and innovative designs that appeal to consumers' nostalgia for iconic fashion trends.
3. Luxury Sunglasses with Comfortable Features - The trend of high-end sunglasses incorporating adjustable nose pads and other comfortable features can provide a competitive advantage in the luxury eyewear market.
Industry Implications
1. Eyewear Manufacturing - Eyewear manufacturers can capitalize on the popularity of handmade sunglasses by offering unique and high-quality products that stand out from mass-produced options.
2. Fashion and Apparel - Fashion brands can expand their offerings and reach new audiences by collaborating with eyewear manufacturers to develop stylish and distinctive sunglasses.
3. Luxury Goods - Luxury brands can differentiate themselves in the crowded market by incorporating comfortable features into their high-end eyewear products, appealing to consumers who highly value both style and comfort.
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