Terry's Room on Belvedere
References: belvedere-vodka
Terry Richardson, who worked with Belvedere on their controversial Luxury Reborn campaign, has now launched a section called “Terry's Room†on the Belvedere website.
Heavy on f-bombs, Terry talks about the importance of having a connection with the people he photographs in an online video. In his Terry's Room interview, he dons a plaid shirt and black nerd glasses while sporting a mustache and prominent side burns. Terry's Room plays host to three videos and nine exclusive photos which look like they were taken at a retro swinger's party.
Here are a few more projects shot by Richardson, including the latest Belvedere campaign:
Heavy on f-bombs, Terry talks about the importance of having a connection with the people he photographs in an online video. In his Terry's Room interview, he dons a plaid shirt and black nerd glasses while sporting a mustache and prominent side burns. Terry's Room plays host to three videos and nine exclusive photos which look like they were taken at a retro swinger's party.
Here are a few more projects shot by Richardson, including the latest Belvedere campaign:
Trend Themes
1. Controversial Photographers in Advertising - Opportunity to explore the effectiveness of using edgy and potentially offensive imagery to promote a product or brand.
2. Personalized Photography - Potential to cultivate a deeper connection with consumers through photography that prioritizes a personal and intimate tone.
3. Retro Aesthetic - Growing consumer interest in retro aesthetics and nostalgia presents an opportunity for marketers to tap into this trend through their imagery.
Industry Implications
1. Advertising/marketing - Opportunity to push boundaries and experiment with unconventional imagery and messaging to capture consumer attention.
2. Photography - Opportunity for photographers to explore new avenues in connecting with their subjects and audience through a personalized and intimate approach.
3. Fashion - Potential for fashion brands to tap into the rising trend of retro aesthetics in their advertising and promotional campaigns.
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