The 'Magnificent Multitude of Beer' Chart is a Beer Bible for Your Wall
Rahul Kalvapalle — March 21, 2014 — Lifestyle
References: popchartlab & adweek
Pop Chart Lab has released an incredibly detailed beer taxonomy chart labelled 'The Magnificent Multitude of Beer.' The poster is organized by varieties of beer, with examples of brands for each type of beer.
Each major beer category such as 'lager,' 'pale ale' and 'stout' gets its own bubble, which is visually connected to smaller bubbles denoting sub-categories. Each sub-category bubble is then connected to brand name examples of beers that fall into that category. For example, the major category 'Stout' is linked to the sub-category 'Irish Stout,' which is linked to Guinness.
The bottom of the chart depicts the glasses recommended for each kind of beer.
Pop Chart sums up its beer taxonomy chart as "the most complete charting of beer ever, breaking down ales and lagers into over 100 delicious styles from hoppy IPAs to fruity lambics, and including over 500 individual beers as notable examples of each style as well as glassware recommendations."
Each major beer category such as 'lager,' 'pale ale' and 'stout' gets its own bubble, which is visually connected to smaller bubbles denoting sub-categories. Each sub-category bubble is then connected to brand name examples of beers that fall into that category. For example, the major category 'Stout' is linked to the sub-category 'Irish Stout,' which is linked to Guinness.
The bottom of the chart depicts the glasses recommended for each kind of beer.
Pop Chart sums up its beer taxonomy chart as "the most complete charting of beer ever, breaking down ales and lagers into over 100 delicious styles from hoppy IPAs to fruity lambics, and including over 500 individual beers as notable examples of each style as well as glassware recommendations."
Trend Themes
1. Craft Beer Boom - The beer taxonomy chart showcases the multitude of beer styles, highlighting the diverse range of craft beer options available.
2. Beer Education - The detailed beer taxonomy chart presents an opportunity for breweries and beer educators to provide consumers with a comprehensive understanding of the different types of beer.
3. Visual Data Representation - The use of a visually appealing chart to represent beer varieties can inspire other industries to utilize engaging visuals for data representation and education purposes.
Industry Implications
1. Craft Beer - The beer taxonomy chart can assist craft breweries in marketing and promoting their unique beer styles, attracting enthusiasts and increasing sales.
2. Beer Education - Educational institutions specializing in beer studies can incorporate the beer taxonomy chart as a teaching tool to enhance students' knowledge and appreciation for different beer styles.
3. Data Visualization - Companies in the data visualization industry can draw inspiration from the beer taxonomy chart to create visually appealing charts and diagrams to represent complex data in various fields.
2
Score
Popularity
Activity
Freshness
