Tattooed Bakers Blur the Line Between Edible & Illusion
Megan Facciuolo — June 25, 2014 — Lifestyle
References: tattooedbakers
The people behind 'Tattooed Bakers,' a London-based bakery, are both talented confectioners as they are artists as well. Consisting of creative duo Richard Amon and Eddie Lebeau, the company offers hyper-real cakes that exceed baking boundaries.
Many of their works consist of people's faces and are so unbelievably realistic-looking, you may get too scared to cut into them. However, they do promise amazing flavors like red velvet and chocolate and vanilla sponge with buttercream frosting. How could you resist?
The company thrives on "blurring the lines between cake, reality and art," which is quite eminent in each cake. They are perfect for birthdays or even Halloween, as some of them look they belong in a headless horror scene. Lebeau and Amon's cakes are so well made, celebrities like Mick Jagger are apt to order them.
Many of their works consist of people's faces and are so unbelievably realistic-looking, you may get too scared to cut into them. However, they do promise amazing flavors like red velvet and chocolate and vanilla sponge with buttercream frosting. How could you resist?
The company thrives on "blurring the lines between cake, reality and art," which is quite eminent in each cake. They are perfect for birthdays or even Halloween, as some of them look they belong in a headless horror scene. Lebeau and Amon's cakes are so well made, celebrities like Mick Jagger are apt to order them.
Trend Themes
1. Hyper-realistic Cakes - Opportunity for bakeries to innovate by creating cakes that blur the line between food and art, appealing to customers looking for visually stunning desserts.
2. Edible Illusions - Opportunity for artists and confectioners to explore the concept of creating edible creations that challenge perception and create a sense of wonder.
3. Celebrity-endorsed Treats - Opportunity for bakeries to leverage celebrity endorsements to promote their unique and visually impactful cakes, reaching a wider audience.
Industry Implications
1. Bakery - Opportunity for bakeries to differentiate themselves by offering hyper-realistic cakes that capture consumer's attention and drive customer loyalty.
2. Art and Confectionery - Opportunity for artists and confectioners to collaborate and push the boundaries of cake design, creating edible works of art that captivate customers.
3. Event Planning and Catering - Opportunity for event planning and catering businesses to offer hyper-realistic cakes as a unique and memorable centerpiece for special occasions.
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