Wagamama’s Neatly Divided Takeout Boxes are Sophisticated
Christopher Magsambol — October 26, 2015 — Art & Design
This stylish takeout packaging design by Pearfisher may have you ordering for take-away food the next time you find yourself at Wagamamas. The noodle house specializes in traditional Japanese cuisine, but its modern new takeout packaging is anything but.
Each dish available on takeout comes in a specially designed container that was made specifically for that dish. Many of the restaurant's items come with a variety of food and sauces that shouldn't be mixed until it is eaten, and the ingenious new packaging ensures this. Each meal fits neatly within a series of refined boxes or containers that makes sure your food is kept separated during transport. Each box is also cleverly covered with a menu from the restaurant in case you want to try something new next time. Despite increasing the amount of takeout packaging, Wagamamas ensures that each piece can be recycled and is durable enough to be reused at home.
Each dish available on takeout comes in a specially designed container that was made specifically for that dish. Many of the restaurant's items come with a variety of food and sauces that shouldn't be mixed until it is eaten, and the ingenious new packaging ensures this. Each meal fits neatly within a series of refined boxes or containers that makes sure your food is kept separated during transport. Each box is also cleverly covered with a menu from the restaurant in case you want to try something new next time. Despite increasing the amount of takeout packaging, Wagamamas ensures that each piece can be recycled and is durable enough to be reused at home.
Trend Themes
1. Sustainable Takeout Packaging - Opportunity for packaging companies to offer more eco-friendly solutions for takeout orders.
2. Customized Takeout Packaging - Opportunity for restaurants to design packaging that is specific to each menu item and enhances the customer experience.
3. Interactive Takeout Packaging - Opportunity for restaurants to incorporate interactive elements, such as menus or games, into their takeout packaging to engage customers.
Industry Implications
1. Packaging Industry - Packaging companies can innovate in creating more sustainable and personalized options for restaurants.
2. Restaurant Industry - Restaurants can differentiate themselves through unique and convenient takeout packaging designs.
3. Eco-friendly Industry - Companies specializing in sustainability can partner with restaurants and packaging companies to offer more environmentally friendly solutions.
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