Seed is Disrupting the Prebiotic and Probiotic Health Category
Laura McQuarrie — June 30, 2018 — Lifestyle
References: seed & thethirty.byrdie
Probiotics may be one of the fastest-growing consumer health categories in the world, but many people have a limited understanding when it comes to their own gut health, as well as how to use probiotics, prebiotics and synbiotics for optimal health.
The term "synbiotics" refers to a dietary supplement that combines both prebiotics and probiotics, and Seed is an emerging consumer health company that is introducing a Daily Synbiotic. This new pill has been formulated to do more than just support digestive function, offering systemic benefits for cardiovascular and dermatological health.
The Daily Synbiotic is offered in different formulas for men and women, as bacteria plays an important role in reproductive health. Seed is set to disrupt the probiotic category by setting new standards in transparency, education and innovation.
The term "synbiotics" refers to a dietary supplement that combines both prebiotics and probiotics, and Seed is an emerging consumer health company that is introducing a Daily Synbiotic. This new pill has been formulated to do more than just support digestive function, offering systemic benefits for cardiovascular and dermatological health.
The Daily Synbiotic is offered in different formulas for men and women, as bacteria plays an important role in reproductive health. Seed is set to disrupt the probiotic category by setting new standards in transparency, education and innovation.
Trend Themes
1. Systemic Microbiome Supplements - Emerging supplements aim to provide systemic benefits beyond digestive function, targeting other health areas like cardiovascular and dermatological health.
2. Synbiotics - Emerging synbiotic supplements, which combine prebiotics and probiotics, offer innovative approaches to gut health and overall well-being.
3. Transparency and Education Standards - Companies like Seed are disrupting the probiotic category with new transparency and education standards, providing consumers with better tools to manage their own gut health.
Industry Implications
1. Consumer Health and Wellness - Companies like Seed are redefining the consumer health and wellness industry by introducing new supplement formulations with systemic benefits.
2. Dietary Supplement - The dietary supplement industry is evolving with the introduction of synbiotic supplements, targeting gut health and expanding into other health areas.
3. Reproductive and Sexual Health - The introduction of synbiotic supplements targeting reproductive health highlights emerging opportunities for innovation in the reproductive and sexual health industry.
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