Naturipe Farms' Bliss Bentos Combine Fruit, Granola, Nuts & More
Laura McQuarrie — June 19, 2020 — Lifestyle
References: naturipefarms & foodbusinessnews.net
Knowing that consumers are still looking for sweet treats but with a healthy and well-balanced approach to eating, Naturipe Farms is introducing Bliss Bentos, a line of sweet snack mixes. These compact snack sets can be enjoyed mid-day or for dessert, as they offer a combination of fresh fruit and granola with nuts or chickpeas. The portable snack trays contain between 200 to 220 calories and they offer better-for-you alternatives to many sweet snacks on the market.
The Bliss Bentos are available in varieties like Chocolate Cheer with blueberries, dark chocolate chunk granola clusters and dark chocolate-covered chickpeas, Salty Caramelicious, Berry Lemony and Vanilla Crunch.
With this newly unveiled line, Naturipe is rebranding its original snacks line for more cohesion, now calling them Boost Bentos.
Image Credit: Naturipe Farms
The Bliss Bentos are available in varieties like Chocolate Cheer with blueberries, dark chocolate chunk granola clusters and dark chocolate-covered chickpeas, Salty Caramelicious, Berry Lemony and Vanilla Crunch.
With this newly unveiled line, Naturipe is rebranding its original snacks line for more cohesion, now calling them Boost Bentos.
Image Credit: Naturipe Farms
Trend Themes
1. Better-for-you Sweet Snack Mixes - Disruptive innovation opportunity: Develop innovative ways to incorporate fresh fruit and granola with nuts or chickpeas in sweet snack mixes.
2. Health-conscious Dessert Options - Disruptive innovation opportunity: Create alternative dessert options that are both indulgent and better-for-you, satisfying consumers' cravings without compromising on health.
3. Rebranding and Cohesion - Disruptive innovation opportunity: Explore rebranding strategies to create better alignment and cohesion within a product line, appealing to consumers' desire for consistency and clarity.
Industry Implications
1. Health Food Snack Industry - Disruptive innovation opportunity: Introduce new snack offerings that cater to the growing demand for healthier, convenient, and portable food options.
2. Dessert and Sweets Industry - Disruptive innovation opportunity: Develop healthier dessert alternatives that provide guilt-free indulgence and satisfy consumers' sweet cravings in a more nutritious way.
3. Food Packaging and Branding Industry - Disruptive innovation opportunity: Revolutionize packaging and branding strategies to create a more cohesive and visually appealing product line, enhancing consumer perception and engagement.
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