Swedish Brand DUG Recently Launched a Plant Milk Made from Potatoes
Grace Mahas — October 8, 2021 — Lifestyle
References: dugdrinks & plantbasednews.org
Swedish brand DUG recently launched a new plant-based milk made from potatoes. The new beverage boasts a white and creamy texture with a mild taste and is available in three flavors -- DUG Original, DUG Barista, and DUG Unsweetened.
The DUG potato milk is a "super-sustainable" milk alternative since potatoes don't require many resources to grow compared to other plant-based milk ingredients like almonds, soybeans, or oats. Compared to traditional cow milk potato-based milk reduces the climate impact by about %75. In addition, potatoes require 56 times less water than almonds, helping conserve water and prevent shortages and droughts. Lastly, growing potatoes is actually twice as efficient as growing oats in terms of land use, making the milk alternative a sustainable milk alternative.
The DUG potato milk is a "super-sustainable" milk alternative since potatoes don't require many resources to grow compared to other plant-based milk ingredients like almonds, soybeans, or oats. Compared to traditional cow milk potato-based milk reduces the climate impact by about %75. In addition, potatoes require 56 times less water than almonds, helping conserve water and prevent shortages and droughts. Lastly, growing potatoes is actually twice as efficient as growing oats in terms of land use, making the milk alternative a sustainable milk alternative.
Trend Themes
1. Potato-based Milk - The development of sustainable milk alternatives made from potatoes will continue to trend as more consumers seek eco-friendly and healthy options.
2. Resource-efficient Ingredients - The use of resource-efficient ingredients, like potatoes, will become a disruptive innovation opportunity for companies in the plant-based milk industry.
3. Sustainable Food Production - The focus on sustainable food production will continue to shape the plant-based milk industry as consumers demand more eco-friendly options.
Industry Implications
1. Plant-based Milk - Plant-based milk companies can adapt and develop their product lines using potato-based ingredients to appeal to environmentally conscious consumers who value resource-efficient food production.
2. Agriculture - Potato-based milk opens new opportunities for agriculture businesses looking to diversify their crop production and enter the plant-based food market.
3. Food Technology - Developing innovative food technology solutions that can help scale potato-based milk production and improve distribution networks can become a disruptive innovation opportunity in the plant-based milk industry.
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