Norba's New Line Was Made Using ECONYL
Ellen Smith — May 20, 2019 — Art & Design
References: norba.clothing & hypebae
This sustainable sportswear line from Norba features stylish clothing items that have been designed with ECONYL, offering consumers something that sits on the intersection of practicality and social good.
ECOYNL is comprised by nylon made from ocean waste, and has been growing in popularity as consumers demand more sustainable solutions to fashion. Norba's line reminds consumers that one doesn't have to compromise their aesthetic in order to shop responsibly, as the line features gorgeous colorways, and comfortable silhouettes. Standout items include the biker shorts, which offer movement and breathability while nodding toward popular fashion motifs.
The line is designed with an earthy color palette that includes light pink and orange tones to offer a subtle yet elegant look.
Image Credit: Norba
ECOYNL is comprised by nylon made from ocean waste, and has been growing in popularity as consumers demand more sustainable solutions to fashion. Norba's line reminds consumers that one doesn't have to compromise their aesthetic in order to shop responsibly, as the line features gorgeous colorways, and comfortable silhouettes. Standout items include the biker shorts, which offer movement and breathability while nodding toward popular fashion motifs.
The line is designed with an earthy color palette that includes light pink and orange tones to offer a subtle yet elegant look.
Image Credit: Norba
Trend Themes
1. Sustainable Sportswear - The growing demand for sustainable fashion presents opportunities for innovative sportswear brands to create eco-friendly lines.
2. ECONYL - The use of ECONYL, a nylon made from ocean waste, in fashion production opens up opportunities for sustainable material innovation.
3. Fashionable Sustainability - The emergence of stylish and fashionable sustainable sportswear lines demonstrates the potential for disrupting the perception that sustainable fashion compromises aesthetics.
Industry Implications
1. Sportswear - Sportswear brands can capitalize on the demand for sustainable products by incorporating eco-friendly materials like ECONYL into their designs.
2. Fashion - The fashion industry can benefit from exploring and adopting sustainable fabric alternatives, such as ECONYL, to meet the growing demand for eco-friendly clothing.
3. Textile Production - The use of ECONYL and other sustainable materials in textile production offers an opportunity to disrupt the traditional fashion supply chain and promote a more environmentally-friendly approach to manufacturing.
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