Chronic Tacos is Celebrating Summer with a New Surf & Turf Burrito
Katherine Pendrill — June 12, 2018 — Lifestyle
References: chronictacos & qsrmagazine
Surf & turf is a summer staple and now fans can enjoy the meaty seafood mashup on the go thanks to Chronic Taco's new Surf & Turf Burrito. Made with pieces of juicy steak and flavorful shrimp, the new burger gives consumers that costal dining experience even if they live far from the water.
Following the recent success of its Tots and Queso earlier this year, Chronic Taco is gearing up for summer with another Californian-inspired creation, the Surf & Turf Burrito. The delicious new burrito is made up of brown rice, shredded lettuce, diced tomatoes, grated cheese, onions, black beans, and a tantalizing combination of shrimp and steak. As brand CEO and President, Mike Mohammed explains, "Featuring a Surf & Turf Burrito during this summer season will bring the SoCal coastal influence to The Taco Life, regardless of a customer’s location."
Image Credit: Chronic Tacos.
Following the recent success of its Tots and Queso earlier this year, Chronic Taco is gearing up for summer with another Californian-inspired creation, the Surf & Turf Burrito. The delicious new burrito is made up of brown rice, shredded lettuce, diced tomatoes, grated cheese, onions, black beans, and a tantalizing combination of shrimp and steak. As brand CEO and President, Mike Mohammed explains, "Featuring a Surf & Turf Burrito during this summer season will bring the SoCal coastal influence to The Taco Life, regardless of a customer’s location."
Image Credit: Chronic Tacos.
Trend Themes
1. Surf & Turf Food - Opportunity for innovative surf & turf dishes with a twist, catering to the growing demand for unique food experiences.
2. Portable Gourmet Food - Disruptive potential for convenient and high-quality gourmet food options on-the-go, providing consumers with restaurant-level meals in portable formats.
3. Regional Cuisine Influences - Emerging trend of incorporating regional cuisine influences into popular dishes, creating fusion food experiences that appeal to adventurous eaters.
Industry Implications
1. Fast Casual Restaurants - Opportunity for fast casual restaurants to expand their menus and offer innovative surf & turf options to attract new customers and increase sales.
2. Food Trucks - Potential for food trucks to create buzz by serving gourmet surf & turf burritos with unique flavors, targeting food enthusiasts who seek unconventional dining experiences.
3. Meal Kit Delivery Services - Disruptive potential for meal kit delivery services to incorporate surf & turf recipes into their offerings, providing customers with easy and convenient access to high-quality seafood and steak combinations.
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