SupportOurPoops.org Parodies Ribbon Obsession
Marissa Brassfield — August 27, 2008 — Naughty
References: supportourpoops.org & jalopnik
With a tongue-in-cheek (ugh, pardon the terrible pun) lampooning of the multitudes of multicolored support ribbons that festoon our cars, windows and lapels, SupportOurPoops.org has a movement you can get behind no matter your political affiliation--your own.
While certainly not for the faint of heart, 10% of the proceeds from the US-made $5 magnets and $2.99 buttons do go to The Cancer and Prevention Foundation to aid in--what else?--colon cancer research and awareness. The website features facts about colon cancer and implores readers to stop thinking of bowel movements as taboo talking points.
While certainly not for the faint of heart, 10% of the proceeds from the US-made $5 magnets and $2.99 buttons do go to The Cancer and Prevention Foundation to aid in--what else?--colon cancer research and awareness. The website features facts about colon cancer and implores readers to stop thinking of bowel movements as taboo talking points.
Trend Themes
1. Parody Support Movements - Opportunity for companies to create tongue-in-cheek parody products to support non-political movements.
2. Colon Cancer Awareness - Opportunity for companies to create products that promote better awareness and understanding of colon cancer.
3. Breaking Taboo Topics - Opportunity for companies to break stigmas and generate conversations around taboo topics.
Industry Implications
1. Cause Marketing - Companies can use cause marketing to support taboo topics such as colon cancer.
2. Humor and Satire - Companies can use humor and satire to generate awareness for serious topics like colon cancer.
3. Healthcare and Wellness - Healthcare and wellness companies can invest in supporting taboo topics such as colon cancer to promote greater holistic health.
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