Beam's Clarity and Dream Blends Combine CBD and Adaptogens
Laura McQuarrie — January 3, 2020 — Lifestyle
Beam created two new dietary supplements called Clarity and Dream that take the form of supplement powders that can be scooped into a beverage of choice. While one blend is ideal for daytime use to sustain mental energy, the other makes a sound addition to an evening ritual.
These blends combine nano CBD powder with other functional ingredients—Clarity includes adaptogenic lion's mane, rhodiola and ashwagandha, while dream boasts soothing compounds like melatonin, magnesium and L-Theanine. The brand recommends enjoying Dream with hot water or nut milk before bed, while Clarity helps to sharpen the mind first thing in the morning or mid-day when it is scooped into a beverage of choice.
Image Credit: Beam
These blends combine nano CBD powder with other functional ingredients—Clarity includes adaptogenic lion's mane, rhodiola and ashwagandha, while dream boasts soothing compounds like melatonin, magnesium and L-Theanine. The brand recommends enjoying Dream with hot water or nut milk before bed, while Clarity helps to sharpen the mind first thing in the morning or mid-day when it is scooped into a beverage of choice.
Image Credit: Beam
Trend Themes
1. CBD Supplement Powders - Creating CBD supplement powders that can be easily added to beverages offers a convenient and customizable way for consumers to incorporate CBD into their daily routine.
2. Adaptogenic Ingredients - The inclusion of adaptogenic ingredients in CBD supplement powders taps into the growing demand for natural remedies that support stress relief and overall wellness.
3. Functional Beverage Market - The rise of CBD supplement powders presents an opportunity for the functional beverage market to expand its product offerings and cater to consumers seeking unique wellness solutions.
Industry Implications
1. Supplement Industry - The supplement industry can capitalize on the trend of CBD supplement powders by developing new products that combine CBD with other functional ingredients for specific health benefits.
2. Natural Health and Wellness Industry - The natural health and wellness industry can incorporate CBD supplement powders with adaptogenic ingredients into their product lineup to meet the demand for holistic wellness solutions.
3. Beverage Industry - The beverage industry can explore the integration of CBD supplement powders into their products, offering consumers a convenient way to enhance their beverages with CBD and functional ingredients.
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