The Super Stick Mani by Olive & June is Quick and Non-Damaging
Laura McQuarrie — October 21, 2023 — Fashion
References: oliveandjune & refinery29
Olive & June newly launched The Super Stick Mani as a simple, affordable and mess-free way for manicure lovers to create stunning nail styles with press-on designs.
"When we think about being everyone’s best friend for all things nails, we really think about the subcategories the consumer is interested in," Olive & June founder Sarah Gibson Tuttle told Refinery29, "The thing is there is a consumer that’s interested in press-ons but likes the ease of polish and is maybe scared of nail glue."
These press-on nails need no glue, meaning that beauty lovers can avoid worries about damage or toxicity, all the while easily creating looks that last. The staying power of these press-on nails can be attributed to the brand's patented tab wheel, which works with the nail styles for maximum adhesion.
"When we think about being everyone’s best friend for all things nails, we really think about the subcategories the consumer is interested in," Olive & June founder Sarah Gibson Tuttle told Refinery29, "The thing is there is a consumer that’s interested in press-ons but likes the ease of polish and is maybe scared of nail glue."
These press-on nails need no glue, meaning that beauty lovers can avoid worries about damage or toxicity, all the while easily creating looks that last. The staying power of these press-on nails can be attributed to the brand's patented tab wheel, which works with the nail styles for maximum adhesion.
Trend Themes
1. Non-toxic Press-on Nails - The Super Stick Mani by Olive & June offers a non-damaging and mess-free solution for manicure lovers with press-on designs.
2. Affordable Nail Styling - Olive & June's Super Stick Mani provides a simple and affordable way for beauty enthusiasts to create stunning nail styles.
3. Ease of Application - The glue-free application of Olive & June's press-on nails offers convenience and peace of mind for consumers.
Industry Implications
1. Beauty - The beauty industry can take advantage of the growing demand for non-toxic and affordable press-on nail options.
2. Fashion - The fashion industry can explore collaborations with nail brands to offer stylish and convenient nail accessories.
3. E-commerce - The e-commerce sector can tap into the rising trend of DIY beauty by offering a wide range of press-on nail designs and accessories online.
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