Pierre's Yovation is Packed with Hardy Beneficial Bacteria
Michael Plishka — January 10, 2009 — Lifestyle
References: myyovation & news.prnewswire
When fortified frozen yogurts began coming out, it was only a matter of time until premium frozen yogurts came out.
Pierre’s is now introducing its Yovation line of super-boosted, probiotic-packed premium frozen yogurt.
What makes this so amazing?
In addition to having premium palate-satisfying powers, the probiotic used is GanedenBC30 (Bacillus coagulans GBI-30, 6086). This probiotic is extremely hardy and can withstand the rigors of industrial food manufacturing, storage and temperature extremes. This means more live cultures hitting your intestines.
“Consumers want to know that when they are choosing a probiotic food product, there are enough live cells and that those cells are going to provide benefits. GanedenBC30 is superior to other probiotics not only in terms of its survivability before it is consumed, but also in that it can survive and thrive where it can do the most good once in the body,” commented Ganeden CEO Andy Lefkowitz.
BOOYAHH!!!!
Pierre’s is now introducing its Yovation line of super-boosted, probiotic-packed premium frozen yogurt.
What makes this so amazing?
In addition to having premium palate-satisfying powers, the probiotic used is GanedenBC30 (Bacillus coagulans GBI-30, 6086). This probiotic is extremely hardy and can withstand the rigors of industrial food manufacturing, storage and temperature extremes. This means more live cultures hitting your intestines.
“Consumers want to know that when they are choosing a probiotic food product, there are enough live cells and that those cells are going to provide benefits. GanedenBC30 is superior to other probiotics not only in terms of its survivability before it is consumed, but also in that it can survive and thrive where it can do the most good once in the body,” commented Ganeden CEO Andy Lefkowitz.
BOOYAHH!!!!
Trend Themes
1. Probiotic-fortified Products - Opportunity for businesses to develop and market a wide range of probiotic-fortified food and beverage products.
2. Premium Frozen Yogurt - Disruptive innovation opportunity lies in producing and promoting premium frozen yogurts with unique flavor profiles and added nutritional benefits.
3. Hardy Probiotics for Industrial Food Manufacturing - Development of robust probiotics that can withstand the challenges of industrial food manufacturing processes, thus expanding their use in a variety of food products.
Industry Implications
1. Frozen Desserts - Frozen dessert industry can explore the creation of premium frozen treats enriched with probiotics to cater to health-conscious consumers.
2. Nutraceuticals - Nutraceutical industry can leverage the use of hardy probiotics like GanedenBC30 to develop functional foods and supplements with enhanced health benefits.
3. Food Manufacturing - Opportunity for the food manufacturing industry to incorporate robust probiotics into their products, ensuring the delivery of maximum live cultures to consumers.
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