Suja to Showcase New 'Elevated Nutrients' Line & Packaging Redesign
Grace Mahas — March 2, 2020 — Lifestyle
The organic, non-GMO cold-pressed beverage company, Suja, recently announced it will be debuting its new line of functional beverages and brand design at the 2020 Natural Products Expo West. The new range, titled 'Elevated Nutrients,' was formulated in collaboration with Whole Foods where it will be exclusively launching in March of 2020.
The Elevated Nutrients range is filled with key vitamins and minerals and offers a variety of benefits spanning from beauty and detoxification to immunity and energy. The line's packaging fuses the bold colors of Suga's previous bottles with an updated and sleek label that will appeal to conscious consumers.
The Elevated Nutrients range will be available for sampling at Natural Products Expo at booth #5684.
Image Credit: Suja
The Elevated Nutrients range is filled with key vitamins and minerals and offers a variety of benefits spanning from beauty and detoxification to immunity and energy. The line's packaging fuses the bold colors of Suga's previous bottles with an updated and sleek label that will appeal to conscious consumers.
The Elevated Nutrients range will be available for sampling at Natural Products Expo at booth #5684.
Image Credit: Suja
Trend Themes
1. Functional Beverages - Opportunities to create new functional beverage lines with added nutrients and benefits to cater to the market of health-conscious consumers.
2. Update Packaging Design - Opportunities to redesign packaging with a sleek, modern look to appeal to conscious consumers and stand out in a competitive market.
3. Collaboration with Whole Foods - Opportunities to form partnerships with Whole Foods for exclusive product launches and distribution deals.
Industry Implications
1. Beverage Industry - Companies can take inspiration from Suja and innovate with functional beverages that offer more than just hydration.
2. Packaging Industry - Companies can offer innovative packaging solutions that align with the needs and preferences of conscious consumers in the health and wellness industry.
3. Grocery Retail Industry - Grocery stores can focus on partnering with exclusive suppliers to offer unique and superior products that cater to health-conscious consumers looking for functional beverages.
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