Suave Premium Tequila Introduces New Founders Formula
Niko Pajkovic — April 8, 2022 — Lifestyle
References: suavetequila & bevnet
Suave Premium Tequila has teamed up with master distiller Jaime Villalobos Sauza to launch a new 'Founders Formula' tequila, which draws inspiration from the Lunar Cycle.
The new expression will join the company's organic lineup, where it will be offered alongside products such as Suave Blanco, Suave Extra Añejo VSB, and Suave Ultra-Aged. According to the company, the new expression is 100% certified organic and is made without the use of any synthetic fertilizers, GMOs, or additives.
“The mission at Suave Tequila is to produce the most naturally sophisticated, organic tequila on the market today … Our blend of sustainable growing methods and socially responsible production practices is second to none,” said Suave Premium Tequila founders in a recent press statement.
Image Credit: Suave Tequila
The new expression will join the company's organic lineup, where it will be offered alongside products such as Suave Blanco, Suave Extra Añejo VSB, and Suave Ultra-Aged. According to the company, the new expression is 100% certified organic and is made without the use of any synthetic fertilizers, GMOs, or additives.
“The mission at Suave Tequila is to produce the most naturally sophisticated, organic tequila on the market today … Our blend of sustainable growing methods and socially responsible production practices is second to none,” said Suave Premium Tequila founders in a recent press statement.
Image Credit: Suave Tequila
Trend Themes
1. Organic Tequila - The demand for organic tequila is increasing as consumers become more conscious of their health and the environment, creating an opportunity for tequila brands to capitalize on this trend.
2. Lunar-inspired Products - As the interest in astrology and spirituality continues to grow, brands can explore creating product lines inspired by the moon phases to attract consumers who resonate with this trend.
3. Sustainable Production Practices - The trend towards sustainable and socially responsible production practices is expected to continue, creating opportunities for brands to differentiate themselves by showcasing their commitment to environmental and social causes.
Industry Implications
1. Tequila Industry - Tequila brands can differentiate themselves in a crowded market by offering organic and sustainably produced options, attracting consumers who value natural ingredients and eco-friendly practices.
2. Luxury Spirits Industry - Lunar-inspired products, such as the new 'Founders Formula' tequila, can offer luxury spirits brands a unique selling point that appeals to consumers looking for a premium and exclusive experience.
3. Organic Food and Beverage Industry - The trend towards organic and natural products is not limited to tequila, creating opportunities for brands in the wider organic food and beverage industry to capitalize on the growing demand for health and eco-conscious options.
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