Louis Vuitton & Artist Andre Team Up for 2010 Eyewear
Ryan Hinkson — December 18, 2009 — Luxury
References: press.louisvuitton & hypebeast
Louis Vuitton returns to its eyewear roots with a stylized sunglasses mini site that displays its Spring/Summer 2010 sunglasses via retro Polaroid-style images shot by Parisian artist Andre.
The fun and stylish mini site shows Polaroids of some pretty hip young folks sporting the latest in Louis Vuitton sunglasses. It looks like 2010 will be a very stylish year if these glasses are any indication. A gallery of just the eyewear is also available for your drooling pleasure.
The fun and stylish mini site shows Polaroids of some pretty hip young folks sporting the latest in Louis Vuitton sunglasses. It looks like 2010 will be a very stylish year if these glasses are any indication. A gallery of just the eyewear is also available for your drooling pleasure.
Trend Themes
1. Stylized Sunglasses - The use of stylized sunglasses in online mini-sites and web platforms with Polaroid-style images will become a trend in fashion industry.
2. Interactive Product Displays - Interactive product displays and virtual mannequins could be a new trend in fashion e-commerce websites.
3. Collaboration with Artists - Collaborating with artists for fashion projects and campaigns is a promising trend that offers disruptive innovation opportunities for fashion and art industries.
Industry Implications
1. Fashion - The fashion industry can use stylized sunglasses and interactive product displays via collaborations with artists to enhance creativity and attract more customers.
2. E-commerce - The e-commerce industry can use interactive product displays and collaborations with artists to offer customers a new shopping experience and differentiate themselves from competitors.
3. Art - Collaborating with fashion brands to create stylized campaigns and products can bring new revenue streams and opportunities to the art industry.
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