The Steven Alan Perfect Bag is Crowdsourced Perfection
Meghan Young — January 24, 2010 — Art & Design
References: perfectproject.vaustralia & coolhunting
"Perfect" can be a hugely loaded word, either setting up expectations ridiculously high or encouraging people to scoff at the idea; I’m pretty sure this label is only positive when it comes to the Steven Alan Perfect Bag, though.
Commissioned by the new airline V Australia, the Steven Alan Perfect Bag was created on the basis of suggestions from online communities. Highly functional with a chic look, read the interview with Alan at CoolHunting.com. But before that, make sure to check out the gallery above.
Commissioned by the new airline V Australia, the Steven Alan Perfect Bag was created on the basis of suggestions from online communities. Highly functional with a chic look, read the interview with Alan at CoolHunting.com. But before that, make sure to check out the gallery above.
Trend Themes
1. Crowdsourced Travel Gear - Companies are exploring crowd sourcing options to create tailored and functional travel accessories
2. Community-driven Design - Businesses are tapping into online communities to develop product designs that resonate with target audiences
3. Collaborative Product Development - Brands are collaboratively developing products with consumers, streamlining production and increasing customer satisfaction
Industry Implications
1. Travel Retail - The travel retail industry is poised to benefit from the rise of niche, community-driven product offerings
2. E-commerce - E-commerce platforms can leverage the power of online communities to facilitate collaborative product development
3. Fashion - Fashion brands can create collaborative design processes that boost customer engagement and satisfaction
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