The Starbucks New Drink Menu Will Get You Addicted
Farida Helmy — March 24, 2014 — Lifestyle
It's easy to warm up, get cozy and give your tastebuds a treat with the new Starbucks drink menu of Caramel Flan Lattes.
Having tested the latte last year to rave reviews, Starbucks decided to roll out the Caramel Flan Lattes at the start of this year, so customers can enjoy what they were teased with the year before. The super popular and maker of delicious java treats coffee chain offers its new drink either hot, iced or in frappe form. So, not only will it keep us warm until Spring comes along, but it will also keep us fresh, and cool once the weather gets hotter.
The new drink is made using espresso with steamed milk, and caramel flavors of creamy flan, which is then topped with caramel-infused whipped cream and caramel flan drizzle.
Having tested the latte last year to rave reviews, Starbucks decided to roll out the Caramel Flan Lattes at the start of this year, so customers can enjoy what they were teased with the year before. The super popular and maker of delicious java treats coffee chain offers its new drink either hot, iced or in frappe form. So, not only will it keep us warm until Spring comes along, but it will also keep us fresh, and cool once the weather gets hotter.
The new drink is made using espresso with steamed milk, and caramel flavors of creamy flan, which is then topped with caramel-infused whipped cream and caramel flan drizzle.
Trend Themes
1. Caramel Flan Lattes Trend - The growing trend of caramel flan lattes presents opportunities for coffee shops to innovate in their flavors by adding unique and personalized twists to their own caramel-infused java treats.
2. Personalized Drink Menus Trend - The increasing demand for unique and differentiated flavors is creating a trend in personalized drink menus, providing opportunities for coffee shops to offer tailored drink options based on demographics, location, and customer preferences.
3. Seasonal Beverage Trend - Seasonal beverages, like Starbucks' Caramel Flan Latte, are becoming more popular among consumers, leading to opportunities for coffee shops to experiment with different flavors and ingredients that align with the season and cater to customer demands.
Industry Implications
1. Coffee Shop Industry - The coffee shop industry can capitalize on the trend of caramel-flavored beverages by creating a range of mixed and flavored coffee drinks that cater to diverse customer tastes in an ever-growing market.
2. Beverage Industry - The growing trend of personalized beverage menus presents an opportunity for the broader beverage industry to explore various flavors and combinations to create a more diverse range of drinks in response to rising levels of consumer demand and preferences.
3. Food Service Industry - As seasonal beverages are becoming increasingly popular, food service companies can take advantage of this trend by offering a diverse range of beverages complementing their food products to attract customers and create a unique selling point.
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