The Squeaky Clean Mouthwash is Minimally Branded
Michael Hemsworth — March 27, 2020 — Marketing
References: uncrate
The Squeaky Clean Mouthwash is a mild oral care product that will work to rid the mouth of unwanted odors without the usual effects that come with alcohol-based rinses. Free from alcohol, the mouthwash is formulated to gently remove bacteria that can cause odors on the teeth, gums and tongue, and will leave behind a refreshing cool mint flavor and aroma. The product has a clean formula that's free from the usual dyes that are found in oral care rinses and comes in 16 ounce bottles.
The Squeaky Clean Mouthwash is minimally branded to put a focus on the decidedly noninvasive oral care solution and accommodate consumers who are looking for products that will look good on their bathroom counter.
The Squeaky Clean Mouthwash is minimally branded to put a focus on the decidedly noninvasive oral care solution and accommodate consumers who are looking for products that will look good on their bathroom counter.
Trend Themes
1. Alcohol-free Mouthwash - Opportunity for other oral care products to go alcohol-free to appeal to consumers looking for noninvasive solutions.
2. Natural Ingredients in Oral Care - Opportunity for oral care companies to use more natural ingredients to appeal to consumers who prioritize clean ingredients.
3. Minimal Branding - Opportunity for companies to adopt more minimal branding to appeal to consumers who prioritize functionality over aesthetics.
Industry Implications
1. Oral Care - Opportunity for oral care companies to develop alcohol-free and natural ingredient-based products for consumers.
2. Personal Care - Opportunity for personal care industry to adapt minimal branding to appeal to consumers who prioritize functionality over aesthetics.
3. Packaging - Opportunity for packaging industry to offer customized minimal designs to accommodate minimal branding trend.
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