7-Eleven Debuted its Springtime Beverage Lineup and Exclusive Promotions
Colin Smith — April 30, 2022 — Lifestyle
References: 7-eleven
7-Eleven debuted its springtime beverage lineup complete with five new drinks and a set of exclusive promotions. Among the five drinks there are two coffees and three slurpees to appeal to both hot and cold drink lovers. The two coffees are the 'Salted Caramel Coffee' and the 'Lavender Syrup.' The lavender coffee is created by mixing 7-Eleven's new 'Lavender Honeybee Buzz' syrup with either a hot coffee or a cold brew.
The three slurpees are the 'Blood Orange Slurpee,' the 'Mango Lemonade,' and the 'vitaminwater XXX: acai-blueberry-pomegranate.' The blood orange beverage boldly mixes Brisk Iced Tea and a 7-Eleven Slurpee to create an intense, rich flavored spring refresher. The vitamin water, on the other hand, is infused with vitamins B3, B6, and B12, and is an excellent choice for the health-conscious consumer who wants to indulge.
Aside from these five beverages, 7-Eleven is offering two valuable promotions to customers for a limited time. Customers can purchase a small Slurpee for a Lavender Syrup Iced Coffee for $1, and on weekend from Friday to Sunday, 7Rewards subscribers can enjoy a two-for-one deal on small Slurpees in-store.
Image Credit: 7-Eleven
The three slurpees are the 'Blood Orange Slurpee,' the 'Mango Lemonade,' and the 'vitaminwater XXX: acai-blueberry-pomegranate.' The blood orange beverage boldly mixes Brisk Iced Tea and a 7-Eleven Slurpee to create an intense, rich flavored spring refresher. The vitamin water, on the other hand, is infused with vitamins B3, B6, and B12, and is an excellent choice for the health-conscious consumer who wants to indulge.
Aside from these five beverages, 7-Eleven is offering two valuable promotions to customers for a limited time. Customers can purchase a small Slurpee for a Lavender Syrup Iced Coffee for $1, and on weekend from Friday to Sunday, 7Rewards subscribers can enjoy a two-for-one deal on small Slurpees in-store.
Image Credit: 7-Eleven
Trend Themes
1. Spring Beverage Innovations - Springtime brings new flavor trends that can be explored by other beverage companies in order to create unique inventories.
2. Exclusive Promotions for Beverages - Offering exclusive promotions to customers can help increase sales and create customer loyalty.
3. Healthy and Flavorful Drinks - Combining vitamins and unique flavors can be part of a health-conscious consumers' lifestyle while still indulging.
Industry Implications
1. Convenience Stores - Convenience stores can increase revenue by offering seasonal and exclusive beverages.
2. Coffee Shops - Coffee shops can experiment with different syrups and flavors to attract customers with unique drinks.
3. Beverage Distribution - Distributors can explore innovative ways to market and distribute new innovative drinks to retailers and consumers.
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