EPSN2's New Weekly Show is Interactive and Culturally Fluent
Riley von Niessen — January 10, 2017 — Lifestyle
References: vibe
'Nación ESPN' is a sports show that airs out of Los Angeles that's hosted by Jorge Sedano, Bernardo Osuna and Marly Rivera -- commentators that have years of experience behind them.
By employing these voices, ESPN2 intends to appeal to the US' large Hispanic viewership by promoting more culturally relevant content to them, while also reflecting the changing landscape of professional sports. What's especially interesting about the new sports show however is its interactive elements, which allows it to function as a platform that's bettered by fan involvement and the debates that are sure to result from it.
Although it's reported that the sports show is produced in English, its three commentators, as well as the audience members who call in, are welcome to use either English or Spanish -- depending on their preference. Due to this cultural overlap and the freedom that the sports show permits as a result, Nación ESPN centers itself on a demographic of Americans who prefer more diversity in their programming.
By employing these voices, ESPN2 intends to appeal to the US' large Hispanic viewership by promoting more culturally relevant content to them, while also reflecting the changing landscape of professional sports. What's especially interesting about the new sports show however is its interactive elements, which allows it to function as a platform that's bettered by fan involvement and the debates that are sure to result from it.
Although it's reported that the sports show is produced in English, its three commentators, as well as the audience members who call in, are welcome to use either English or Spanish -- depending on their preference. Due to this cultural overlap and the freedom that the sports show permits as a result, Nación ESPN centers itself on a demographic of Americans who prefer more diversity in their programming.
Trend Themes
1. Latino-focused Sports Content - Opportunity for media companies to create culturally relevant sports content that appeals to the large US Hispanic viewership.
2. Interactive Sports Shows - Interactive elements in sports shows create opportunities for fan involvement and debates, enhancing viewer engagement.
3. Culturally Diverse Programming - Demand for programming that reflects the changing landscape of professional sports and provides more diversity in content options for viewers.
Industry Implications
1. Media and Entertainment - Media companies can explore the creation of Latino-focused sports shows with interactive elements to cater to diverse viewers.
2. Sports Broadcasting - Sports broadcasters can capitalize on the demand for culturally fluent sports shows with interactive and diverse content.
3. Digital Platforms - Digital platforms can leverage interactive sports shows to enhance viewer engagement and offer more diverse programming options.
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