Origin Sparkling Wine is Served in a Pop Can Rather Than a Corked Bottle
Laura McQuarrie — January 16, 2016 — Lifestyle
References: niagarathisweek
A group of winemakers from the Niagara region is attempting to make bubble beverages typically reserved for special occasions more accessible for everyday celebrations by creating sparkling wine cans.
The Origin Sparkling Wine is a high-quality VQA sparkling wine that was produced at the Four Mile Creek Road winery. Its unconventional container replaces the traditional bottle and cork packaging system for an aluminum one, complete with pop tab and all. In this single-serving format, this design makes it easier to finish a portion without worry of waste or wine going flat. This new product is set to make it much easier for large and small groups to celebrate accomplishments and occasions of all sizes.
The innovative new wine product is set to be showcased at this year's Niagara Icewine Festival gala in Niagara Falls.
The Origin Sparkling Wine is a high-quality VQA sparkling wine that was produced at the Four Mile Creek Road winery. Its unconventional container replaces the traditional bottle and cork packaging system for an aluminum one, complete with pop tab and all. In this single-serving format, this design makes it easier to finish a portion without worry of waste or wine going flat. This new product is set to make it much easier for large and small groups to celebrate accomplishments and occasions of all sizes.
The innovative new wine product is set to be showcased at this year's Niagara Icewine Festival gala in Niagara Falls.
Trend Themes
1. Sparkling Wine Packaging - The use of unconventional containers like cans for sparkling wine presents opportunities for innovative packaging designs and materials.
2. Accessibility of Luxury - By making sparkling wine more accessible through can packaging, winemakers are tapping into a trend of bringing luxury products to a broader market.
3. Single-serving Format - The introduction of single-serving sparkling wine cans offers convenience and eliminates concerns about waste or wine going flat.
Industry Implications
1. Wine and Spirits - The wine and spirits industry can explore new packaging options like cans to attract a wider consumer base and tap into new markets.
2. Beverage Packaging - The beverage packaging industry can capitalize on the trend of unconventional packaging materials for alcoholic beverages by developing innovative can designs and technologies.
3. Hospitality and Events - The hospitality and events industry can benefit from the convenience and practicality of single-serving sparkling wine cans, making it easier to serve and enjoy bubbly beverages at various occasions.
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