Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,618 cutting edge ideas.

Minimalist Material Extensions

Clean the Sky - Positive Eco Trends & Breakthroughs

This South London Property Features a Raw Palette

— September 3, 2014 — Art & Design
London-based architect Simon Astridge designed the extension of this Balham, south London property. The client wanted to give the interior a complete overhaul, as well as increase the floor space in a manner that would comply with the existing Victorian home.

The architect installed three additional spaces, dispersed over different levels. In order to distinguish the extension from the rest of the home, he used a variety of different materials, including plywood, brick, concrete and natural stone. The fifth key material was the sky, which is accessed through a frameless skylight installed in the ceiling of the highest floor.

The kitchen and dining area were fashioned from cast concrete, while the dining area features a plywood roof. The walls are left exposed, adding to the raw aesthetic for the addition.
Trend Themes
1. Raw Aesthetics - Architects can leverage raw aesthetics in their designs to transform homes and buildings to embrace green architecture.
2. Integration of Contrasting Materials - Integrating contrasting materials, like brick, concrete and natural stone, in structures can give them a distinct personality and create an ambience of visual harmony.
3. Frameless Skylights - Frameless skylights can be used to aesthetically enhance interiors giving it better and well-distributed natural lighting.
Industry Implications
1. Architecture and Design - Architects and Designers can employ the use of raw aesthetics and contrasting materials in their designs to create breathtaking and eco-friendly buildings for residential as well as commercial purposes.
2. Construction - Construction companies leverage the use of sustainable raw materials and technological advancements such as frameless skylights and modular construction to create unique building designs and stand out in a competitive market.
3. Real Estate - Real estate professionals can take advantage of these trends to offer their clients affordable and eco-friendly bespoke properties capable of standing the test of time.
4.1
Score
Popularity
Activity
Freshness