SOUR PATCH KIDS Apple Harvest Has Three Flavors in the Mix
Michael Hemsworth — September 20, 2023 — Lifestyle
References: mondelezinternational & prnewswire
The SOUR PATCH KIDS Apple Harvest sour candies are a tart treat formulated with fall in mind to provide consumers of all ages with a way to get in the autumn spirit. The candies are characterized by their signature sour-then-sweet flavor profile that comes in three options in each pack including Apple Cider, Cranberry Apple and Caramel Apple. The candies boast an apple-shaped profile with a different color for each flavor and are a limited-edition offering that's hitting store shelves now, but only through October.
Señor Brand Manager, Candy, Mondelēz International Jenna Carls commented on the SOUR PATCH KIDS Apple Harvest sour candies saying, "We're helping consumers turn over a new leaf this fall with our seasonal introduction of SOUR PATCH KIDS Apple Harvest candy. This limited-edition product captures autumn's essence in a soft, chewy candy that delivers the ultimate sour-then-sweet combination our fans know and love. Whether you're looking for a back-to-school treat, planning a trip to the local orchard or preparing for the next tailgate, SOUR PATCH KIDS Apple Harvest candy delivers all the tart and tangy fun this fall."
Señor Brand Manager, Candy, Mondelēz International Jenna Carls commented on the SOUR PATCH KIDS Apple Harvest sour candies saying, "We're helping consumers turn over a new leaf this fall with our seasonal introduction of SOUR PATCH KIDS Apple Harvest candy. This limited-edition product captures autumn's essence in a soft, chewy candy that delivers the ultimate sour-then-sweet combination our fans know and love. Whether you're looking for a back-to-school treat, planning a trip to the local orchard or preparing for the next tailgate, SOUR PATCH KIDS Apple Harvest candy delivers all the tart and tangy fun this fall."
Trend Themes
1. Limited-edition Fall Candies - The SOUR PATCH KIDS Apple Harvest sour candies provide consumers with a way to get in the autumn spirit with their apple-shaped profile and three seasonal flavors.
2. Sour-then-sweet Flavor Profile - The tart-to-sweet taste of the SOUR PATCH KIDS Apple Harvest candies offers a unique sensory experience that appeals to candy lovers of all ages.
3. Seasonal Product Offerings - The limited availability of the SOUR PATCH KIDS Apple Harvest candies provides a sense of exclusivity and urgency for consumers.
Industry Implications
1. Confectionery - The SOUR PATCH KIDS Apple Harvest candies introduce a seasonal twist to the confectionery industry, attracting customers with their fall-inspired flavors.
2. Food and Beverage - The production and marketing of limited-edition fall candies like SOUR PATCH KIDS Apple Harvest provide opportunities for innovation and increased sales within the food and beverage industry.
3. Seasonal Retail - The SOUR PATCH KIDS Apple Harvest candies offer a potential boost to seasonal retail, encouraging consumers to purchase these limited-time treats during the autumn months.
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