Greg Ponesse — August 3, 2007 — Pop Culture
References: dailytech
It was decided back around the time of the Adult Entertainment Expo that Sony's Blu-ray format would not be involved in the production of adult material. Even though HD DVD is going to be the choice for adult movies in the North American market, Sony Japan is going to take its own direction from the Sony mainstream. Because the Blu-ray disk format is the undisputed leader in Japan, Sony is choosing to turn their heads and allow for the production of adult content.
Trend Themes
1. Blu-ray and Adult Content - Blu-ray technology adoption creates opportunities for the growth of the adult entertainment industry.
2. Japanese Market and Adult Content - Japan's unique market creates opportunities for the adult industry to innovate.
3. Mainstream Acceptance of Adult Content - More mainstream companies are accepting the adult entertainment industry and this acceptance has led to innovative technological advances like Blu-ray.
Industry Implications
1. Blu-ray Technology Industry - Developing new Blu-ray technology that can handle adult content can be a potentially profitable disruptive innovation opportunity.
2. Adult Entertainment Industry - Investing in innovative adult content production and distribution methods that can utilize Blu-ray technology can be a disruptive innovation opportunity.
3. Technology Industry - Innovative adult content production and distribution methods utilizing Blu-ray technology can lead to new opportunities in the technology industry.
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