Earth Mama Organics Created an Organic Throat Smoothie Tea
Laura McQuarrie — April 14, 2020 — Lifestyle
References: earthmamaorganics & prnewswire
With young ones and expectant mothers in mind, Earth Mama Organics created the licorice-free Organic Throat Smoothie Tea. This new herbal tea was intentionally created without licorice, so that it's safe for kids and pregnancy, all the while offering the benefits of traditional throat-soothing teas.
The 100% organic tea is made with herbs that were carefully chosen based on evidence-based research, including elderflower for immune support, marshmallow root and slippery elm bark, plus lemon and orange peel, which create a pleasing citrus flavor that works well with the light floral notes. The herbs used in the tea are especially useful for providing comfort during coughs and colds, especially as they soothe irritated mucous membranes.
Image Credit: Earth Mama Organics
The 100% organic tea is made with herbs that were carefully chosen based on evidence-based research, including elderflower for immune support, marshmallow root and slippery elm bark, plus lemon and orange peel, which create a pleasing citrus flavor that works well with the light floral notes. The herbs used in the tea are especially useful for providing comfort during coughs and colds, especially as they soothe irritated mucous membranes.
Image Credit: Earth Mama Organics
Trend Themes
1. Licorice-free Herbal Teas - By creating licorice-free herbal teas, companies can cater to individuals who have dietary restrictions or preferences while still offering the benefits of traditional herbal teas.
2. Safe Tea Options for Kids and Pregnancy - Developing teas specifically formulated without ingredients that may be unsafe for kids and pregnant women opens up a market for safe and beneficial tea options in these consumer segments.
3. Evidence-based Herbal Tea Formulations - Taking a research-based approach to herbal tea formulations allows companies to create products that offer specific health benefits, giving consumers a trusted and effective option for their wellness needs.
Industry Implications
1. Organic Food and Beverages - The organic food and beverage industry can explore licorice-free herbal teas as a way to expand their product offerings and target health-conscious consumers who prefer natural and organic options.
2. Children's Products - Companies in the children's products industry can incorporate licorice-free teas into their product lines to provide safe and soothing options for children, offering a competitive edge while addressing specific consumer needs.
3. Pregnancy and Maternity - The pregnancy and maternity industry can benefit from licorice-free herbal teas that are specifically formulated to provide comfort and wellness benefits for expectant mothers, catering to their unique health requirements and preferences.
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