The Smitten Ice Cream Brand Offers Several Distinct Seasonal Flavors
Mishal Omar — June 23, 2017 — Marketing
References: smittenicecream & refinery29
Smitten Ice Cream is a California dessert chain that offers a range of refreshing and distinct flavors that are offered on a seasonal basis.
The most unique new flavor that the chain offers is its Sonoma Rosé ice cream, which contains rosé that has notes of "wild strawberry, grapefruit pith and salt." The cold dessert is formulated so that consumers are actually able to taste the alcohol it is made with. The Smitten Ice Cream brand offers a range of other unique seasonal flavors, including Blueberry Lavender, Early Grey with Chocolate Chips, Honey Thyme, Brown Sugar with Cinnamon Shortbread, Lemon Gingersnap, and more.
This ice cream chain uses only locally sourced and organic ingredients to create its distinct and vibrant flavors.
The most unique new flavor that the chain offers is its Sonoma Rosé ice cream, which contains rosé that has notes of "wild strawberry, grapefruit pith and salt." The cold dessert is formulated so that consumers are actually able to taste the alcohol it is made with. The Smitten Ice Cream brand offers a range of other unique seasonal flavors, including Blueberry Lavender, Early Grey with Chocolate Chips, Honey Thyme, Brown Sugar with Cinnamon Shortbread, Lemon Gingersnap, and more.
This ice cream chain uses only locally sourced and organic ingredients to create its distinct and vibrant flavors.
Trend Themes
1. Seasonal Flavors - Exploring and offering unique seasonal flavors can attract customers and drive sales.
2. Alcohol-infused Desserts - Creating desserts with alcohol flavors can provide a unique and indulgent experience for customers.
3. Locally Sourced Ingredients - Using locally sourced and organic ingredients can enhance the quality and appeal of products.
Industry Implications
1. Ice Cream - Ice cream brands can create disruptive innovation opportunities by experimenting with unique, alcohol-infused and seasonal flavors.
2. Alcoholic Beverage - Alcohol companies can explore partnerships with dessert brands to create innovative alcohol-infused desserts.
3. Organic Food - Organic food brands can collaborate with ice cream brands to promote their locally sourced ingredients and cater to health-conscious consumers.
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