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Small-Batch Ethiopian Coffees

Clean the Sky - Positive Eco Trends & Breakthroughs

Partner’s Single-Origin Menu Includes the Fan-Favorite Worka Sakaro

— January 26, 2022 — Marketing
This small-batch Ethiopian coffee is offered by Partners—a Brooklyn-based premium roaster that is beloved by cafes in New York City. Titled the Worka Sakaro, the beans are sourced from Ato Mijane Worassa and "capture everything that is romanticized about Yirgacheffe’s flavor profile." Tasting notes include Blackberry, Jasmine, and Orange.

Partners offers its small-batch Ethiopian coffee in a few grand settings, including Whole Bean, Drip (medium-coarse), Pourover (medium), Chemex (medium-coarse), French Press (coarse), Espresso (finest), and Cold Brew (coarsest). The brand is known for carefully working on building and strengthening relationships "at origin," ensuring a sustainable and ethical supply chain. The Worka Sakaro, along with the San Francisco, was just reintroduced by Partners in the Winter Season.

Image Credit: Partners Coffee
Trend Themes
1. Small-batch Coffee Roasting - Opportunity for coffee companies to differentiate themselves by offering unique and high-quality small-batch roasts like Partners’ Worka Sakaro.
2. Direct Trade Relationships - Opportunity for coffee brands to establish and maintain direct trade relationships with farmers for sustainability and ethical sourcing.
3. Premium Coffee Experience - Opportunity for cafes and roasters to offer premium coffee experiences by providing different brewing options and highlighting unique flavor profiles like Partners’ Worka Sakaro.
Industry Implications
1. Coffee Roasting - Coffee companies can establish themselves by offering unique and quality roasts through direct trade relationships.
2. Sustainability and Ethical Sourcing - Brands can focus on direct trade partnerships and a transparent supply chain.
3. Cafes and Specialty Coffee - Cafes and specialty coffee shops can offer high-quality coffee experiences through different brewing options and unique flavor profiles.
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