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Water-Inked Ovenable Packaging

Clean the Sky - Positive Eco Trends & Breakthroughs

Sirane Debuts Ovenable Films & Pouches with Water-Based Inks

— March 1, 2023 — Marketing
The world's first ovenable films and pouches printed with water-based inks are now being offered by Sirane. Thanks to the firm, the self-seal, heat-seal cooking bags, and stand-up pouches are now available as custom-printed ovenable/microwaveable bags and films. They employ water-based inks approved for use with high temperatures during printing.

"Consumer demand for ovenable convenience is growing rapidly and it is essential food cooked in plastic packaging, a very popular way of cooking, is safe. It is great that we have been able the reduce the environmental impact of these products," commented Peter Ralten, commercial business development director at Sirane.

The amount of VOCs (volatile organic compounds) released during production is decreased by using water-based printing. The films may be used to safely cook most foods, including fish, meat, poultry, and vegetables, at higher temperatures.

Image Credit: Sirane
Trend Themes
1. Water-based Ovenable Packaging - Increased concern for environmental impact creates a need and opportunity for sustainable and safe ovenable packaging that uses water-based inks.
2. Microwaveable & Ovenable Packaging - The convenience of oven and microwaveable packaging are favored by consumers, creating a space for innovations that offer new features and benefits.
3. Decrease in VOC Production - Eliminating or vastly reducing the amount of VOCs released in production can create a sustainable competitive edge for companies in the packaging market.
Industry Implications
1. Packaging - Innovations in sustainable and food-safe packaging that includes ovenable properties can revolutionize the food industry as a whole.
2. Printing - The use of water-based inks in the printing industry is gaining traction, creating an opportunity for companies to gain a competitive edge through sustainable and environmentally friendly practices.
3. Food - Safe and convenient packaging options give food companies more options to market their offerings, providing opportunities for innovation in terms of new features and benefits that appeal to the consumer.
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