Sinensis' Skincare for Men is Infused with Ancient Chinese Herbs
Jana Pijak — September 6, 2017 — Fashion
References: instagram & sinensis-skin
Sinensis' range of skincare for men consists of a Neem Leaf Tonifying Wash, a Ginseng Skin Restoring Emulsion, and a Safflower Replenishing Serum which are all naturally sourced and free from harsh additives.
Based in the UK, the brand celebrates ancient Chinese skincare secrets and prides itself on keeping products free from artificial fragrances, parabens, harsh chemical ingredients, and allergens.
Targeting male consumers who care about investing in sustainable self care products, Sinensis' skincare collection features essentials for staying hydrated and clean all day long. While the brand's Neem Leaf Tonifying Wash draws out impurities without drying out skin, its replenishing serum aids with aging concerns, and works to create a firm film above tired or damaged skin.
Based in the UK, the brand celebrates ancient Chinese skincare secrets and prides itself on keeping products free from artificial fragrances, parabens, harsh chemical ingredients, and allergens.
Targeting male consumers who care about investing in sustainable self care products, Sinensis' skincare collection features essentials for staying hydrated and clean all day long. While the brand's Neem Leaf Tonifying Wash draws out impurities without drying out skin, its replenishing serum aids with aging concerns, and works to create a firm film above tired or damaged skin.
Trend Themes
1. Herbal Skincare for Men - Brands could leverage the popularity of sustainable self-care products and traditional herbal remedies to introduce specially curated all-natural product lines for men.
2. Traditional Chinese Skincare Practices - Incorporating traditional herbal remedies and practices with modern skincare technologies could offer unique product offerings to customers and create a potential distinction for the brand.
3. Rising Demand for Sustainable Skincare - With consumers becoming increasingly conscious of blends of eco-friendliness and luxury, there is an opportunity for companies to introduce sustainable and natural skincare options whilst retaining the desired quality.
Industry Implications
1. Men's Skincare - There is an opportunity for brands to cater to the growing demand of sustainable skincare products for men.
2. Herbal Medicine and Remedies - Brands could leverage the popularity of traditional Chinese herbal remedies by introducing all-natural, organic, and eco-friendly skincare products to cater to the needs of conscious consumers.
3. Eco-friendly Skincare - The rising demand for eco-friendly products could create an opportunity for companies to introduce new sustainable skincare product lines to cater to dynamic consumer preferences.
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