Simply Sheer Daily Sunscreen Aligns Modern Sun Care with TCM
Laura McQuarrie — August 22, 2024 — Fashion
References: karunaskin & newhope
While all of Karuna Skin's three Simply Sheer Daily Sunscreen SPF 40 provide broad-spectrum protection, two deliver color-correcting benefits for those suffering from redness and an uneven skin tone. Alongside an Untinted variety, the brand offers a green-tinged Redness Corrector and a peachy Glow Booster. The brand's color correction sun care products provide an alternative to color-correcting primers and makeup products, making it easier for consumers to invest in skin health first, and beauty second.
These plant-powered formulations are infused with revered botanicals from Traditional Chinese Medicine, including antioxidant-rich goji berry and centella asiatica, also known as gotu kola or tiger grass extract. All three Simply Sheer Daily Sunscreen formulas are vegan-friendly, fragrance-free and made without chemical UV filters and more than 1,400 questionable ingredients avoided in EU Cosmetic Regulations.
These plant-powered formulations are infused with revered botanicals from Traditional Chinese Medicine, including antioxidant-rich goji berry and centella asiatica, also known as gotu kola or tiger grass extract. All three Simply Sheer Daily Sunscreen formulas are vegan-friendly, fragrance-free and made without chemical UV filters and more than 1,400 questionable ingredients avoided in EU Cosmetic Regulations.
Trend Themes
1. Integrated Skin Care Solutions - Products like Karuna Skin's sunscreen-combination items streamline daily routines by merging sun protection with color correction, appealing to a health-conscious and time-efficient consumer base.
2. Botanical-based Sun Protection - Sunscreens enriched with Traditional Chinese Medicine botanicals, such as goji berry and centella asiatica, cater to a growing market interested in natural and holistic skincare solutions.
3. Chemical-free Sun Care - Vegan-friendly and free from over 1,400 questionable ingredients as per EU Cosmetic Regulations, these sunscreens align with increasing consumer demand for clean, non-toxic beauty products.
Industry Implications
1. Beauty and Personal Care - The integration of color-correcting properties in sun care products presents a unique cross-over between skincare and makeup, targeting beauty enthusiasts looking for multifunctional products.
2. Natural and Organic Products - Utilizing ingredients from Traditional Chinese Medicine reflects a broader trend in the natural and organic sector towards ancient botanical remedies, offering a unique selling point.
3. Dermatological Innovation - Products like these, which prioritize skin health through the use of non-chemical UV filters and vegan-friendly formulations, highlight an evolving focus on advanced dermatological science and clean beauty.
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