Pillow Cubs' Supportive Design Helps Kids Sleep More Soundly
Josh Thompson-Persaud — April 15, 2021 — Lifestyle
References: kickstarter
Pillow Cube is inviting additional backers on a Kickstarter campaign for its latest advancement in sleep technology: the Pillow Cubs side-sleeper pillow. Like prior adult models, Pillow Cubs boasts a strong, supportive foam core that encourages effective side-sleeping, known to have many health benefits and result in better quality sleep.
Part pillow and part teddy bear, the cute and comfy fold-up pillow is made with endurance and durability in mind in order to keep up with kids. The pillow also doubles as a toy and playmate with the adorable animal faces creating engaging characters. So far, Pillow Cube is offering four animal characters to choose from: Sleepy Shark, Uniquely Unicorn, Bravery Bear, and Helpful Husky, with another two characters promised if a stretch goal is reached. Alongside the trademark pillow itself, a machine-washable outer cover is included.
Image Credit: Pillow Cube / Kickstarter
Part pillow and part teddy bear, the cute and comfy fold-up pillow is made with endurance and durability in mind in order to keep up with kids. The pillow also doubles as a toy and playmate with the adorable animal faces creating engaging characters. So far, Pillow Cube is offering four animal characters to choose from: Sleepy Shark, Uniquely Unicorn, Bravery Bear, and Helpful Husky, with another two characters promised if a stretch goal is reached. Alongside the trademark pillow itself, a machine-washable outer cover is included.
Image Credit: Pillow Cube / Kickstarter
Trend Themes
1. Kid-friendly Pillows - Bedding companies could incorporate more designs that are kid-friendly and double as toys.
2. Targeted Sleep Technology - There is an opportunity for companies to develop side-sleeping pillows that cater to specific demographics like pregnant women, toddlers, among others.
3. Sleep Toys - The concept of creating interactive sleep toys could open up a new market for entrepreneurs in both the toy and bedding industries.
Industry Implications
1. Bedding Industry - Companies in the bedding industry can create pillows that appeal to kids and double as toys.
2. Children's Toy Industry - Companies in the children's toy industry can come up with more toys that target the sleep niche.
3. Pregnancy Pillow Industry - The pregnancy pillow industry can create side-sleeping pillows that cater to pregnant women.
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