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Viral Song QSR Burgers

Clean the Sky - Positive Eco Trends & Breakthroughs

The Burger King South Korea Shark Family Shrimp Burgers are Tasty

— April 14, 2020 — Lifestyle
The Burger King South Korea Shark Family Shrimp Burgers are one of the latest offerings from the QSR brand in South Korea that play on the success of the wildly popular Baby Shark song and video from Pinkfong. The burger menu includes the Baby Shark Shrimp Burger, the Mommy Shark Shrimp Burger and the Daddy Shark Shrimp Burger, which are each achieved with an array of high-quality ingredients including premium shrimp. The burgers are made with the storyline that the Shark Family has caught the shrimp that's used by the brand to make the sandwiches to enhance their appeal to families.

The Burger King South Korea Shark Family Shrimp Burgers are available now at participating locations, but only for a limited time.


Image Credit: Burger King South Korea
Trend Themes
1. Viral Song Menu Items - Restaurants can benefit from incorporating popular songs or internet trends into their menu items for increased attention and novelty.
2. Family-friendly Storytelling - Using storytelling or a narrative to market menu items can appeal to families and create a memorable dining experience.
3. Premium Ingredient Burgers - Incorporating high-quality and unusual ingredients can set a restaurant apart and create a unique dining experience for customers.
Industry Implications
1. Quick Service Restaurants (qsrs) - QSRs can experiment with menu items that incorporate popular cultural references or storytelling elements to drive traffic and create buzz.
2. Fast Food Chains - Fast food chains can use this concept to create unique menu items that appeal to families and drive sales.
3. Premium Burger Restaurants - Premium burger restaurants can expand their menus with unique and unexpected ingredients to stand out in the crowded burger market.
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