Gatorade's Short Film Tells the Inspiring Story of Lionel Messi
Kalin Ned — June 11, 2018 — Art & Design
References: gizmosite & behance.net
Gizmo Studio created an inspiring short film commercial for Gatorade, titled 'Heart of a Lio.' The animated plot follows the coming of age and the career development of one of the most famous soccer players in the world — Lionel Messi. Just in time for the 2018 FIFA Wolrd Cup in Russia, the short film commercial seems fitting.
The action-packed animation follows young Messi, who overcomes personal struggles and makes it to the playing field. After big success, the protagonist hits a wall and is once more challenged. With dedication and Gatorade, Messi once more rises to the ranks of the greats.
As the short film commercial boasts a message that "When you have a dream to chase, nothing can stop you," Gizmo Studio elevates its animation to a truly inspiring piece.
The action-packed animation follows young Messi, who overcomes personal struggles and makes it to the playing field. After big success, the protagonist hits a wall and is once more challenged. With dedication and Gatorade, Messi once more rises to the ranks of the greats.
As the short film commercial boasts a message that "When you have a dream to chase, nothing can stop you," Gizmo Studio elevates its animation to a truly inspiring piece.
Trend Themes
1. Sports-inspired Commercials - Opportunity to create emotionally engaging advertising campaigns that draw inspiration from popular sports figures.
2. Animated Storytelling - Opportunity to use animation to tell inspiring stories and connect with audiences on a deeper level.
3. Sports Sponsorships - Opportunity for brands to partner with athletes and sports events to promote their products and convey a message of perseverance and success.
Industry Implications
1. Advertising - Opportunity for advertising agencies to create innovative and impactful commercials that resonate with audiences.
2. Animation - Opportunity to use animation techniques to tell captivating stories and evoke emotions in viewers.
3. Sports Drinks - Opportunity for sports drink brands to leverage the power of professional athletes to promote their products and inspire their target audience.
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